Narrow search
Showing 1 - 8 of 8
Cover Image
The usefulness of socio-demographic variables in predicting purchase decisions : evidence from machine learning procedures
Islam, Towhidul; Meade, Nigel; Carson, Richard T.; … - In: Journal of business research : JBR 151 (2022), pp. 324-338
Persistent link: https://www.econbiz.de/10013459797
Cover Image
Research on index construction of sustainable entrepreneurship and its impact on economic growth
Gu, Wentao; Wang, Jiayi - In: Journal of business research : JBR 142 (2022), pp. 266-276
Persistent link: https://www.econbiz.de/10013168287
Cover Image
Healthy-angular, unhealthy-circular : effects of the fit between shapes and healthiness on consumer food preferences
Wang, Jie; Zhang, Xiadan; Jiang, Jing - In: Journal of business research : JBR 139 (2022), pp. 740-750
Persistent link: https://www.econbiz.de/10013194275
Cover Image
How does cultural self-construal influence regulatory mode?
Lalwani, Ashok K.; Wang, Jiexin; Silvera, David H. - In: Journal of business research : JBR 117 (2020), pp. 368-377
Persistent link: https://www.econbiz.de/10012286520
Cover Image
The interactive effect of power distance belief and consumers' status on preference for national (vs. private-label) brands
Wang, Jiexin; Torelli, Carlos J.; Lalwani, Ashok K. - In: Journal of business research : JBR 107 (2020), pp. 1-12
Persistent link: https://www.econbiz.de/10012156656
Cover Image
The interactive effect of power and self-construal on consumers' preferences for brand-logo size
Wong, Jimmy; Lalwani, Ashok K.; Wang, Jiexin - In: Journal of business research : JBR 150 (2022), pp. 279-296
Persistent link: https://www.econbiz.de/10013365714
Cover Image
Simple = Authentic : the effect of visually simple package design on perceived brand authenticity and brand choice
Wang, Yan; Jiang, Jing; Gong, Xiushuang; Wang, Jie - In: Journal of business research : JBR 166 (2023), pp. 1-17
Persistent link: https://www.econbiz.de/10014380318
Cover Image
Marriage equality for everyone? : the business case for same sex marriage legislation
Wang, Jianrong; Anand, Smriti; Li, Hui; Du, Wei - In: Journal of business research : JBR 148 (2022), pp. 190-202
Persistent link: https://www.econbiz.de/10013325463