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The base-of- the-pyramid orientation and export performance of Vietnamese small and medium enterprises
Nguyen Phong Nguyen; Adomako, Samuel; Ahsan, Mujtaba - In: Journal of business research : JBR 154 (2023), pp. 1-10
Persistent link: https://www.econbiz.de/10013468680
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Innovation and business success : the mediating role of customer participation
Ngo, Liem Viet; O'Cass, Aron - In: Journal of business research : JBR 66 (2013) 8, pp. 1134-1142
Persistent link: https://www.econbiz.de/10009756179
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Turning lurkers into innovation agents : an interactionist perspective of self-determinant theory
Nguyen Tuyet-Mai; Ngo, Liem Viet; Paramita, Widya - In: Journal of business research : JBR 141 (2022), pp. 822-835
Persistent link: https://www.econbiz.de/10013168020
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Effective sense-and-respond strategies : mediating roles of exploratory and exploitative innovation
Ngo, Liem Viet; Bucic, Tania; Sinha, Ashish; Lu, Vinh Nhat - In: Journal of business research : JBR 94 (2019), pp. 154-161
Persistent link: https://www.econbiz.de/10011947341
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Balancing external adaptation and internal effectiveness: Achieving better brand performance
O'Cass, Aron; Ngo, Liem Viet - In: Journal of business research : JBR 60 (2007) 1, pp. 11-20
Persistent link: https://www.econbiz.de/10007392015
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Innovation and business success: The mediating role of customer participation
Ngo, Liem Viet; O'Cass, Aron - In: Journal of business research : JBR 66 (2013) 8, pp. 1134-1142
Persistent link: https://www.econbiz.de/10010119589