Innovation and business success : the mediating role of customer participation
Year of publication: |
2013
|
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Authors: | Ngo, Liem Viet ; O'Cass, Aron |
Published in: |
Journal of business research : JBR. - New York, NY : Elsevier, ISSN 0148-2963, ZDB-ID 189773-1. - Vol. 66.2013, 8, p. 1134-1142
|
Subject: | Innovationsmanagement | Innovation management | Kundenintegration | Customer integration | Dienstleistungsqualität | Service quality | Unternehmenserfolg | Firm performance |
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