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Journal of business strategy
Corporate communications : an international journal
191
Journal of communication management : an international journal
143
SpringerLink / Bücher
124
Journal of business ethics : JOBE
87
Journal of business research : JBR
82
The accounting review : a publication of the American Accounting Association
59
Public Relations : ein Handbuch
52
Corporate social responsibility and environmental management
45
Journal of accounting & economics
44
Corporate reputation review : an international journal
43
Research
42
Handbuch der Public Relations : wissenschaftliche Grundlagen und berufliches Handeln ; mit Lexikon
41
Handbuch Unternehmenskommunikation
40
International journal of business communication : IJBC ; a publication of the Association of Business Communication
38
The global public relations handbook : theory, research, and practice
38
Journal of communication management
36
Journal of promotion management : JPM
35
Springer eBook Collection
35
Routledge new directions in public relations and communication research
33
Europäische Hochschulschriften / 5
32
Journal of marketing communications
32
Exploring public relations
30
Management communication quarterly : an international journal
29
Studien zu Theorie und Praxis der Public Relations
29
Journal of accounting and public policy
28
Business strategy and the environment
27
PR-Praxis
27
Organisationskommunikation
25
Umweltwirtschaftsforum : uwf ; die betriebswissenschaftlich-ökologisch orientierte Fachzeitschrift
25
Accounting, auditing & accountability journal
24
International journal of business communication : IJBC : a publication of the Association for Business Communication
24
New media and public relations
23
Public Relations
23
The handbook of crisis communication
23
Accounting forum : advancing the interdisciplinary and global connection of accounting research
22
Business horizons
21
European journal of marketing : EJM
21
Nonprofit-PR
20
Europäische Kulturen in der Wirtschaftskommunikation
19
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ECONIS (ZBW)
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1
Green marketing : a strategic balancing act for creating value
Dean, Thomas J.
;
Pacheco, Desiree F.
- In:
Journal of business strategy
35
(
2014
)
5
,
pp. 14-22
Persistent link: https://www.econbiz.de/10010469369
Saved in:
2
Identity strategies that make a differnece
Ackerman, Laurence D.
- In:
Journal of business strategy
9
(
1988
)
3
,
pp. 28-32
Persistent link: https://www.econbiz.de/10003464548
Saved in:
3
The psychology of corporation : how identity influences business
Ackerman, Laurence D.
- In:
Journal of business strategy
5
(
1984
)
1
,
pp. 56-65
Persistent link: https://www.econbiz.de/10003464549
Saved in:
4
Planning a face-lift : implementing a corporate
image
program
Gray, Edmund R.
;
Smeltzer, Larry R.
- In:
Journal of business strategy
8
(
1987
)
1
,
pp. 4-10
Persistent link: https://www.econbiz.de/10003562520
Saved in:
5
Middle market companies : reaching stakeholders through strategic communication
Hutt, Roger W.
- In:
Journal of business strategy
36
(
2015
)
5
,
pp. 25-33
Persistent link: https://www.econbiz.de/10011504049
Saved in:
6
Managing brand identity strategy : how professional football wins the game
Blumrodt, Jens
;
Huang-Horowitz, Nell C.
- In:
Journal of business strategy
38
(
2017
)
6
,
pp. 31-37
Persistent link: https://www.econbiz.de/10011757467
Saved in:
7
The new face of corporate patriotism : does being "local" matter to stakeholders?
Puncheva-Michelotti, Petya
;
Michelotti, Marco
- In:
Journal of business strategy
35
(
2014
)
4
,
pp. 3-10
Persistent link: https://www.econbiz.de/10010417452
Saved in:
8
The Tour de France : corporate sponsorships and doping accusations
Blumrodt, Jens
;
Kitchen, Philip J.
- In:
Journal of business strategy
36
(
2015
)
2
,
pp. 41-48
Persistent link: https://www.econbiz.de/10011309569
Saved in:
9
Reputation on the line : the Starbucks cases
Hutt, Roger W.
- In:
Journal of business strategy
37
(
2016
)
1
,
pp. 19-26
Persistent link: https://www.econbiz.de/10011518284
Saved in:
10
Stakeholder dialogue : strategic tool or wasted words?
Guibert, Laetitia
;
Roloff, Julia
- In:
Journal of business strategy
38
(
2017
)
5
,
pp. 3-11
Persistent link: https://www.econbiz.de/10011814462
Saved in:
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