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Social marketing: strengthening company-customer bonds
Katsioloudes, Marios
;
Grant, Jim
;
McKechnie, Donelda S.
- In:
Journal of business strategy
28
(
2007
)
3
,
pp. 56-64
Persistent link: https://www.econbiz.de/10003487057
Saved in:
2
Social marketing: strengthening company-customer bonds
Katsioloudes, Marios
;
Grant, Jim
;
Mckechnie, Donelda S.
- In:
Journal of business strategy
28
(
2007
)
3
,
pp. 56
Persistent link: https://www.econbiz.de/10007748602
Saved in:
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