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~isPartOf:"Journal of consumer policy : consumer issues in law, economics and behavioural sciences"
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Journal of consumer policy : consumer issues in law, economics and behavioural sciences
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Why might organic labels fail to influence consumer choices? : marginal labelling and brand equity effects
Larceneux, Fabrice
;
Benoit-Moreau, Florence
;
Renaudin, …
- In:
Journal of consumer policy : consumer issues in law, …
35
(
2012
)
1
,
pp. 85-104
Persistent link: https://www.econbiz.de/10009611735
Saved in:
2
Why Might Organic Labels Fail to Influence Consumer Choices? Marginal Labelling and Brand Equity Effects
Larceneux, Fabrice
;
Benoit-Moreau, Florence
;
Renaudin, …
- In:
Journal of consumer policy : consumer issues in law, …
35
(
2012
)
1
,
pp. 85-105
Persistent link: https://www.econbiz.de/10009834842
Saved in:
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