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The mere association effect and brand evaluations
Dimofte, Claudiu V.; Yalch, Richard F. - In: Journal of consumer psychology : JCP : the official … 21 (2011) 1, pp. 24-37
Persistent link: https://www.econbiz.de/10008909944
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Unconscious information processing reduces information overload and increases product satisfaction
Messner, Claude; Wänke, Michaela - In: Journal of consumer psychology : JCP : the official … 21 (2011) 1, pp. 9-13
Persistent link: https://www.econbiz.de/10008909950
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The benefits of "sleeping on things" : unconscious thought leads to automatic weighting
Bos, Maarten W.; Dijksterhuis, Ap; Baaren, Rick B. van - In: Journal of consumer psychology : JCP : the official … 21 (2011) 1, pp. 4-8
Persistent link: https://www.econbiz.de/10008909951
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Activating stereotypes with brand imagery : the role of viewer political identity
Angle, Justin W.; Dagogo-Jack, Sokiente W.; Forehand, … - In: Journal of consumer psychology : JCP : the official … 27 (2017) 1, pp. 84-90
Persistent link: https://www.econbiz.de/10011771831
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The warmth of our regrets : managing regret through physiological regulation and consumption
Rotman, Jeff D.; Lee, Seung Hwan Mark; Perkins, Andrew W. - In: Journal of consumer psychology : JCP : the official … 27 (2017) 2, pp. 160-170
Persistent link: https://www.econbiz.de/10011707319