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The effect of expertise on the relation between implicit and explicit attitude measures : an information availability/accessibility perspective
Czellar, Sandor; Luna, David - In: Journal of consumer psychology : JCP : the official … 20 (2010) 3, pp. 259-273
Persistent link: https://www.econbiz.de/10008658303
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How much was your shopping basket? : working memory processes in total basket price estimation
Luna, David; Kim, Hyeong Min - In: Journal of consumer psychology : JCP : the official … 19 (2009) 3, pp. 346-355
Persistent link: https://www.econbiz.de/10003883911
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When up brings you down : the effects of imagined vertical movements on motivation, performance, and consumer behavior
Ostinelli, Massimiliano; Luna, David; Ringberg, Torsten - In: Journal of consumer psychology : JCP : the official … 24 (2014) 2, pp. 271-283
Persistent link: https://www.econbiz.de/10010366232
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Does brand spelling influence memory? : the case of auditorily presented brand names
Luna, David; Carnevale, Marina; Lerman, Dawn - In: Journal of consumer psychology : JCP : the official … 23 (2013) 1, pp. 36-48
Persistent link: https://www.econbiz.de/10009719557