Narrow search
Showing 1 - 10 of 344
Cover Image
The effects of physical distance between regular and sale prices on numerical difference perceptions
Coulter, Keith S.; Norberg, Patricia A. - In: Journal of consumer psychology : JCP : the official … 19 (2009) 2, pp. 144-157
Persistent link: https://www.econbiz.de/10003860491
Cover Image
How much was your shopping basket? : working memory processes in total basket price estimation
Luna, David; Kim, Hyeong Min - In: Journal of consumer psychology : JCP : the official … 19 (2009) 3, pp. 346-355
Persistent link: https://www.econbiz.de/10003883911
Cover Image
Who I am and how I think : the impact of self-construal on the roles of internal and external reference prices in price evaluations
Chen, Cathy Yi - In: Journal of consumer psychology : JCP : the official … 19 (2009) 3, pp. 416-426
Persistent link: https://www.econbiz.de/10003884409
Cover Image
Package size and perceived quality : the intervening role of unit price perceptions
Yan, Dengfeng; Sengupta, Jaideep; Wyer, Robert S. - In: Journal of consumer psychology : JCP : the official … 24 (2014) 1, pp. 4-17
Persistent link: https://www.econbiz.de/10010359888
Cover Image
The satiating effect of pricing : the influence of price on enjoyment over time
Haws, Kelly L.; McFerran, Brent; Redden, Joseph P. - In: Journal of consumer psychology : JCP : the official … 27 (2017) 3, pp. 341-346
Persistent link: https://www.econbiz.de/10011739820
Cover Image
Effects of product type and contextual cues on eliciting naive theories of popularity and exclusivity
Steinhart, Yael; Kamins, Michael A.; Mazursky, David; … - In: Journal of consumer psychology : JCP : the official … 24 (2014) 4, pp. 472-483
Persistent link: https://www.econbiz.de/10010410185
Cover Image
Beyond beauty : design symmetry and brand personality
Bajaj, Aditi; Bond, Samuel D. - In: Journal of consumer psychology : JCP : the official … 28 (2018) 1, pp. 77-98
Persistent link: https://www.econbiz.de/10011842176
Cover Image
Consumer response to brand extensions: construal level as a moderator of the importance of perceived fit
Kim, Hakkyun; John, Deborah Roedder - In: Journal of consumer psychology : JCP : the official … 18 (2008) 2, pp. 116-126
Persistent link: https://www.econbiz.de/10003717543
Cover Image
The publicly self-consciousness consumer: prepared to be embarrassed
Lau-Gesk, Loraine; Drolet, Aimee - In: Journal of consumer psychology : JCP : the official … 18 (2008) 2, pp. 127-136
Persistent link: https://www.econbiz.de/10003717546
Cover Image
Will I like a "medium" pillow? : another look at constructed and inherent preferences
Simonson, Itamar - In: Journal of consumer psychology : JCP : the official … 18 (2008) 3, pp. 155-169
Persistent link: https://www.econbiz.de/10003770710