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Metaphors and creativity : direct, moderating, and mediating effects
Marin, Alex; Reimann, Martin; Castaño, Raquel - In: Journal of consumer psychology : JCP : the official … 24 (2014) 2, pp. 290-297
Persistent link: https://www.econbiz.de/10010366225
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How context shapes category inferences and attribute preference for new ambiguous products
Noseworthy, Theodore J.; Wang, Juan; Islam, Towhidul - In: Journal of consumer psychology : JCP : the official … 22 (2012) 4, pp. 529-544
Persistent link: https://www.econbiz.de/10009682418
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Of clouds and zombies : how and when analogical learning improves evaluations of really new products
Herzenstein, Michal; Hoeffler, Steve - In: Journal of consumer psychology : JCP : the official … 26 (2016) 4, pp. 550-557
Persistent link: https://www.econbiz.de/10011597881
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Consumer desire for control as a barrier to new product adoption
Faraji-Rad, Ali; Melumad, Shiri; Johar, Gita Venkataramani - In: Journal of consumer psychology : JCP : the official … 27 (2017) 3, pp. 347-354
Persistent link: https://www.econbiz.de/10011739825
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The influence of physical elevation in buildings on risk preferences : evidence from a pilot and four field studies
Esteky, Sina; Wineman, Jean D.; Wooten, David B. - In: Journal of consumer psychology : JCP : the official … 28 (2018) 3, pp. 487-494
Persistent link: https://www.econbiz.de/10011917284
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Beyond beauty : design symmetry and brand personality
Bajaj, Aditi; Bond, Samuel D. - In: Journal of consumer psychology : JCP : the official … 28 (2018) 1, pp. 77-98
Persistent link: https://www.econbiz.de/10011842176
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The psychology of investment behavior : (de)biasing financial decision-making one graph at a time
Duclos, Rod - In: Journal of consumer psychology : JCP : the official … 25 (2015) 2, pp. 317-325
Persistent link: https://www.econbiz.de/10011374504
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Avoiding the risk of responsibility by seeking uncertainty : responsibility aversion and preference for indirect agency when choosing for others
Leonhardt, James M.; Keller, L. R.; Pechmann, Cornelia - In: Journal of consumer psychology : JCP : the official … 21 (2011) 4, pp. 405-413
Persistent link: https://www.econbiz.de/10009384877
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How does imagery in interactive consumption lead to false memory? : a reconstructive memory perspective
Lakshmanan, Arun; Krishnan, H. Shanker - In: Journal of consumer psychology : JCP : the official … 19 (2009) 3, pp. 451-462
Persistent link: https://www.econbiz.de/10003884441
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Popcorn in the cinema : oral interference sabotages advertising effects
Topolinski, Sascha; Lindner, Sandy; Freudenberg, Anna - In: Journal of consumer psychology : JCP : the official … 24 (2014) 2, pp. 169-176
Persistent link: https://www.econbiz.de/10010366309