Narrow search
Showing 1 - 2 of 2
Cover Image
Understanding the effect of a numerical anchor
Russo, J. E. - In: Journal of consumer psychology : JCP : the official … 20 (2010) 1, pp. 25-27
Persistent link: https://www.econbiz.de/10003958583
Cover Image
How persuasive messages can influence behavior without awareness
Russo, J. E.; Chaxel, Anne-Sophie - In: Journal of consumer psychology : JCP : the official … 20 (2010) 3, pp. 338-342
Persistent link: https://www.econbiz.de/10008658287