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To do or to have, now or later? : the preferred consumption profiles of material and experiential purchases
Kumar, Amit; Gilovich, Thomas - In: Journal of consumer psychology : JCP : the official … 26 (2016) 2, pp. 169-178
Persistent link: https://www.econbiz.de/10011479192
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When intertemporal rewards are hedonic, larger units of wait time boost patience
Siddiqui, Rafay A.; Monga, Ashwani; Buechel, Eva C. - In: Journal of consumer psychology : JCP : the official … 28 (2018) 4, pp. 612-628
Persistent link: https://www.econbiz.de/10011937364
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Enticing for me but unfair to her : can targeted pricing evoke socially conscious behavior?
Wang, Yu; Krishna, Aradhna - In: Journal of consumer psychology : JCP : the official … 22 (2012) 3, pp. 433-442
Persistent link: https://www.econbiz.de/10009580739
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The role of social comparison for maximizers and satisficers : wanting the best or wanting to be the best?
Weaver, Kimberlee; Daniloski, Kim; Schwarz, Norbert; … - In: Journal of consumer psychology : JCP : the official … 25 (2015) 3, pp. 372-388
Persistent link: https://www.econbiz.de/10011344205
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Dual payoff scenario warnings on credit card statements elicit suboptimal payoff decisions
Hershfield, Hal E.; Roese, Neal - In: Journal of consumer psychology : JCP : the official … 25 (2015) 1, pp. 15-27
Persistent link: https://www.econbiz.de/10010485555
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Social contract theory and the ethics of deception in consumer research
Smith, N. Craig; Kimmel, Allan J.; Klein, Jill Gabrielle - In: Journal of consumer psychology : JCP : the official … 19 (2009) 3, pp. 486-496
Persistent link: https://www.econbiz.de/10003884451
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Malleable conjoint partworths : how the breadth of response scales alters price sensitivity
Chakravarti, Amitav; Grenville, Andrew; Morwitz, Vicki G.; … - In: Journal of consumer psychology : JCP : the official … 23 (2013) 4, pp. 515-525
Persistent link: https://www.econbiz.de/10010210157
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Consumer response to brand extensions: construal level as a moderator of the importance of perceived fit
Kim, Hakkyun; John, Deborah Roedder - In: Journal of consumer psychology : JCP : the official … 18 (2008) 2, pp. 116-126
Persistent link: https://www.econbiz.de/10003717543
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The publicly self-consciousness consumer: prepared to be embarrassed
Lau-Gesk, Loraine; Drolet, Aimee - In: Journal of consumer psychology : JCP : the official … 18 (2008) 2, pp. 127-136
Persistent link: https://www.econbiz.de/10003717546
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Will I like a "medium" pillow? : another look at constructed and inherent preferences
Simonson, Itamar - In: Journal of consumer psychology : JCP : the official … 18 (2008) 3, pp. 155-169
Persistent link: https://www.econbiz.de/10003770710