Narrow search
Showing 1 - 7 of 7
Cover Image
The envy premium in product evaluation
Ven, Niels Van de; Zeelenberg, Marcel; Pieters, Rik - In: Journal of consumer research : JCR ; an … 37 (2010/11) 6, pp. 984-998
Persistent link: https://www.econbiz.de/10009006655
Cover Image
Flying under the radar: perverse package size effects on consumption self-regulation
Coelho do Vale, Rita; Pieters, Rik; Zeelenberg, Marcel - In: Journal of consumer research : JCR ; an … 35 (2008/09) 3, pp. 380-390
Persistent link: https://www.econbiz.de/10003768667
Cover Image
Option Attachment: When Deliberating Makes Choosing Feel like Losing
Carmon, Ziv; Wertenbroch, Klaus; Zeelenberg, Marcel - In: Journal of consumer research : JCR ; an … 30 (2003) 1, pp. 15-29
Persistent link: https://www.econbiz.de/10006650403
Cover Image
Regret in Repeat Purchase versus Switching Decisions: The Attenuating Role of Decision Justifiability
Inman, J.Jeffrey; Zeelenberg, Marcel - In: Journal of consumer research : JCR ; an … 29 (2002) 1, pp. 116-128
Persistent link: https://www.econbiz.de/10006654761
Cover Image
Negative Returns on Positive Emotions: The Influence of Pride and Self-Regulatory Goals on Repurchase Decisions
Louro, Maria J.; Pieters, Rik; Zeelenberg, Marcel - In: Journal of consumer research : JCR ; an … 31 (2005) 4, pp. 833-840
Persistent link: https://www.econbiz.de/10006644482
Cover Image
Flying under the Radar: Perverse Package Size Effects on Consumption Self-Regulation
Vale, Rita Coelho do; Pieters, Rik; Zeelenberg, Marcel - In: Journal of consumer research : JCR ; an … 35 (2008) 3, pp. 380-390
Persistent link: https://www.econbiz.de/10008109414
Cover Image
The Envy Premium in Product Evaluation
Van de Ven, Niels; Zeelenberg, Marcel; Pieters, Rik - In: Journal of consumer research : JCR ; an … 37 (2011) 6, pp. 984-999
Persistent link: https://www.econbiz.de/10008929555