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The red sneakers effect : inferring status and competence from signals of nonconformity
Bellezza, Silvia
;
Gino, Francesca
;
Keinan, Anat
- In:
Journal of consumer research : JCR ; an …
41
(
2014/15
)
1
,
pp. 35-54
Persistent link: https://www.econbiz.de/10010381007
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