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Consumer research and semiotics : exploring the morphology of signs, symbols, and significance
Mick, David Glen - In: Journal of consumer research : JCR ; an … 13 (1986) 2, pp. 196-213
Persistent link: https://www.econbiz.de/10001018731
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Re-Inquiries - Visual and Verbal Rhetorical Figures under Directed Processing versus Incidental Exposure to Advertising
McQuarrie, Edward F.; Mick, David Glen - In: Journal of consumer research : JCR ; an … 29 (2003) 4, pp. 579-587
Persistent link: https://www.econbiz.de/10006651173
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Visual Rhetoric in Advertising: Text-Interpretive, Experimental, and Reader-Response Analyses
McQuarrie, Edward F.; Mick, David Glen - In: Journal of consumer research : JCR ; an … 26 (1999) 1, pp. 37-54
Persistent link: https://www.econbiz.de/10006666373
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Paradoxes of Technology: Consumer Cognizance, Emotions, and Coping Strategies
Mick, David Glen; Fournier, Susan - In: Journal of consumer research : JCR ; an … 25 (1998) 2, pp. 123-143
Persistent link: https://www.econbiz.de/10006669275
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Figures of Rhetoric in Advertising Language
McQuarrie, Edward F.; Mick, David Glen - In: Journal of consumer research : JCR ; an … 22 (1996) 4, pp. 424-438
Persistent link: https://www.econbiz.de/10006676439
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Are Studies of Dark Side Variables Confounded by Socially Desirable Responding? The Case of Materialism
Mick, David Glen - In: Journal of consumer research : JCR ; an … 23 (1996) 2, pp. 106-119
Persistent link: https://www.econbiz.de/10006678561
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Exploring Antecedents and Consequences of Consumer Creativity in a Problem-Solving Context
Burroughs, James E.; Mick, David Glen - In: Journal of consumer research : JCR ; an … 31 (2004) 2, pp. 402-411
Persistent link: https://www.econbiz.de/10006645533
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Introduction: The Moment and Place for a Special Issue
Mick, David Glen - In: Journal of consumer research : JCR ; an … 35 (2008) 3, pp. 377-379
Persistent link: https://www.econbiz.de/10008109415
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The Times of Their Lives: Phenomenological and Metaphorical Characteristics of Consumer Timestyles
Cotte, June; Ratneshwar, S.; Glen Mick, David - In: Journal of consumer research : JCR ; an … 31 (2004) 2, pp. 333-345
Persistent link: https://www.econbiz.de/10006645539