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The impact of add-on features on consumer product evaluations
Bertini, Marco; Ofek, Elie; Ariely, Dan - In: Journal of consumer research : JCR ; an … 36 (2009/10) 1, pp. 17-28
Persistent link: https://www.econbiz.de/10003860907
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In search of homo economicus : cognitive noise and the role of emotion in preference consistency
Lee, Leonard; Amir, On; Ariely, Dan - In: Journal of consumer research : JCR ; an … 36 (2009/10) 2, pp. 173-187
Persistent link: https://www.econbiz.de/10003880174
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Opportunity cost consideration
Spiller, Stephen A. - In: Journal of consumer research : JCR ; an … 38 (2011/12) 4, pp. 595-610
Persistent link: https://www.econbiz.de/10009407898
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A generalizable scale of propensity to plan : the long and the short of planning for time and for money
Lynch, John G.; Netemeyer, Richard G.; Spiller, Stephen A. - In: Journal of consumer research : JCR ; an … 37 (2010/11) 1, pp. 108-128
Persistent link: https://www.econbiz.de/10003982952
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Too much of a good thing : the benefits of implementation intentions depend on the number of goals
Dalton, Amy N.; Spiller, Stephen A. - In: Journal of consumer research : JCR ; an … 39 (2012/13) 3, pp. 600-614
Persistent link: https://www.econbiz.de/10009658045
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Too much of a good thing : the benefits of implementation intentions depend on the number of goals
Dalton, Amy N.; Spiller, Stephen A. - In: Journal of consumer research : JCR ; an … 41 (2014/15), pp. 97-111
Persistent link: https://www.econbiz.de/10010383368
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On consumer beliefs about quality and taste
Spiller, Stephen A.; Belogolova, Lena - In: Journal of consumer research : JCR ; an … 43 (2017) 6, pp. 970-991
Persistent link: https://www.econbiz.de/10011770799
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Shopping Goals, Goal Concreteness, and Conditional Promotions
Lee, Leonard; Ariely, Dan - In: Journal of consumer research : JCR ; an … 33 (2006) 1, pp. 60-70
Persistent link: https://www.econbiz.de/10007274225
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Focusing on the Forgone: How Value Can Appear So Different to Buyers and Sellers
Carmon, Ziv; Ariely, Dan - In: Journal of consumer research : JCR ; an … 27 (2000) 3, pp. 360-370
Persistent link: https://www.econbiz.de/10006660726
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Sequential Choice in Group Settings: Taking the Road Less Traveled and Less Enjoyed
Ariely, Dan; Levav, Jonathan - In: Journal of consumer research : JCR ; an … 27 (2000) 3, pp. 279-290
Persistent link: https://www.econbiz.de/10006660731