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Wealth and welfare : divergent moral reactions to ethical consumer choices
Olson, Jenny G.; McFerran, Brent; Morales, Andrea C.; … - In: Journal of consumer research : JCR ; an … 42 (2015/2016) 6, pp. 879-896
Persistent link: https://www.econbiz.de/10011489849
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Stranger danger : when and why consumer dyads behave less ethically than individuals
Nikolova, Hristina; Lamberton, Cait; Coleman, Nicole … - In: Journal of consumer research : JCR ; an … 45 (2018) 1, pp. 90-108
Persistent link: https://www.econbiz.de/10011883878
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That's not how I remember it : willfully ignorant memory for ethical product attribute information
Walker Reczek, Rebecca; Irwin, Julie Richt; Zane, Daniel M. - In: Journal of consumer research : JCR ; an … 45 (2018) 1, pp. 185-207
Persistent link: https://www.econbiz.de/10011883891
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How mainstream consumers think about consumer rights and responsibilities
Henry, Paul C. - In: Journal of consumer research : JCR ; an … 37 (2010/11) 4, pp. 670-687
Persistent link: https://www.econbiz.de/10008747689
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On the dangers of pulling a fast one : advertisement disclaimer speed, brand trust, and purchase intention
Herbst, Kenneth C.; Finkel, Eli J.; Allan, David; … - In: Journal of consumer research : JCR ; an … 38 (2011/12) 5, pp. 909-919
Persistent link: https://www.econbiz.de/10009501082
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Witnessing moral violations increases conformity in consumption
Dong, Ping; Zhong, Chen-Bo - In: Journal of consumer research : JCR ; an … 44 (2017) 4, pp. 778-793
Persistent link: https://www.econbiz.de/10011780561
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Beauty, effort, and misrepresentation : how beauty work affects judgments of moral character and consumer preferences
Samper, Adriana; Yang, Linyun W.; Daniels, Michelle E. - In: Journal of consumer research : JCR ; an … 45 (2018) 1, pp. 126-147
Persistent link: https://www.econbiz.de/10011883881
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Consumer identity work as moral protagonism : how myth and ideology animate a brand-mediated moral conflict
Luedicke, Marius K.; Thompson, Craig J.; Giesler, Markus - In: Journal of consumer research : JCR ; an … 36 (2009/10) 6, pp. 1016-1032
Persistent link: https://www.econbiz.de/10003962964
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From the commercial to the communal : reframing taboo trade-offs in religious and pharmaceutical marketing
McGraw, A. Peter; Schwartz, Janet A.; Tetlock, Philip E. - In: Journal of consumer research : JCR ; an … 39 (2012/13) 1, pp. 157-173
Persistent link: https://www.econbiz.de/10009563540
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Donation behavior toward in-groups and out-groups : the role of gender and moral identity
Winterich, Karen Page; Mittal, Vikas; Ross, William T. - In: Journal of consumer research : JCR ; an … 36 (2009/10) 2, pp. 199-214
Persistent link: https://www.econbiz.de/10003880179