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~isPartOf:"Journal of current issues and research in advertising"
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Advertising role of CSR and strategic investment in R&D : evidence from the biohealth industry
Bae, Jongwan
;
Oh, Hannah
;
Kim, Seungbeom
- In:
Journal of current issues and research in advertising
44
(
2023
)
1
,
pp. 105-121
Persistent link: https://www.econbiz.de/10014234470
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