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~isPartOf:"Journal of current issues and research in advertising : JCIRA"
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The influence of program context intensity : an examination of television advertising during war news
Aiken, K. Damon
;
Malkewitz, Keven
- In:
Journal of current issues and research in advertising : …
32
(
2010
)
2
,
pp. 27-39
Persistent link: https://www.econbiz.de/10008822603
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