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~isPartOf:"Journal of direct, data and digital marketing practice : the international journal of the Institute of Direct Marketing"
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Journal of direct, data and digital marketing practice : the international journal of the Institute of Direct Marketing
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
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Retailing in the 21st century : current and future trends
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Arbeitspapiere des Lehrstuhls für Innovation, Neue Medien und Marketing, Institut für Betriebswirtschaftslehre, Universität Kiel
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Media synergy comes of age : Part 1
Schultz, Don E.
;
Block, Martin
;
Raman, Kalyan
- In:
Journal of direct, data and digital marketing practice …
11
(
2009/10
)
1
,
pp. 3-19
Persistent link: https://www.econbiz.de/10003909672
Saved in:
2
Media synergy comes of age : part 2
Schultz, Don E.
;
Block, Martin
;
Raman, Kalyan
- In:
Journal of direct, data and digital marketing practice …
11
(
2009/10
)
2
,
pp. 88-99
Persistent link: https://www.econbiz.de/10003977386
Saved in:
3
Media synergy comes of age : Part 1
Schultz, Don E.
;
Block, Martin
;
Raman, Kalyan
- In:
Journal of direct, data and digital marketing practice …
11
(
2009/10
)
1
,
pp. 3-19
Persistent link: https://www.econbiz.de/10009869305
Saved in:
4
Media synergy comes of age : part 2
Schultz, Don E.
;
Block, Martin
;
Raman, Kalyan
- In:
Journal of direct, data and digital marketing practice …
11
(
2009/10
)
2
,
pp. 88-99
Persistent link: https://www.econbiz.de/10009869310
Saved in:
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