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Customer-Based Brand Equity for Global Brands: A Multinational Approach
Atilgan, Eda; Akinci, Serkan; Aksoy, Safak; Kaynak, Erdener - In: Journal of euro-marketing 18 (2009) 2, pp. 115-132
Persistent link: https://www.econbiz.de/10008267005
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Editorial
Kaynak, Erdener - In: Journal of euro-marketing 18 (2009) 2, pp. 67-70
Persistent link: https://www.econbiz.de/10008267009
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Editorial
Kaynak, Erdener - In: Journal of euro-marketing 18 (2008) 1, pp. 1-4
Persistent link: https://www.econbiz.de/10008242947
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Editorial
Kaynak, Erdener - In: Journal of euro-marketing 18 (2009) 1, pp. 1-4
Persistent link: https://www.econbiz.de/10008258722
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EDITORIAL
Kaynak, Erdener - In: Journal of euro-marketing 17 (2007) 2, pp. 77-80
Persistent link: https://www.econbiz.de/10008155186
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EDITORIAL
Kaynak, Erdener - In: Journal of euro-marketing 17 (2008) 2, pp. 77-80
Persistent link: https://www.econbiz.de/10008157270
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EDITORIAL
Kaynak, Erdener - In: Journal of euro-marketing 17 (2007) 1, pp. 1-6
Persistent link: https://www.econbiz.de/10008172431
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Preface
Kaynak, Erdener - In: Journal of euro-marketing 16 (2006) 1-2, pp. xxi
Persistent link: https://www.econbiz.de/10007732683
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EDITORIAL
Kaynak, Erdener - In: Journal of euro-marketing 16 (2007) 3, pp. 1-4
Persistent link: https://www.econbiz.de/10007745822
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EDITORIAL
Kaynak, Erdener - In: Journal of euro-marketing 16 (2007) 4, pp. 1-4
Persistent link: https://www.econbiz.de/10007876145