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Experimental studies in family business research
Lude, Maximilian Joachim; Prügl, Reinhard - In: Journal of family business strategy 12 (2021) 1, pp. 1-13
Persistent link: https://www.econbiz.de/10012514699
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Innovation activities during intra-family leadership succession in family firms : an empirical study from a socioemotional wealth perspective
Hauck, Jana; Prügl, Reinhard - In: Journal of family business strategy 6 (2015) 2, pp. 104-118
Persistent link: https://www.econbiz.de/10011333324
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Measuring socioemotional wealth in family-owned and -managed firms : a validation and short form of the FIBER scale
Hauck, Jana; Suess-Reyes, Julia; Beck, Susanne; Prügl, … - In: Journal of family business strategy 7 (2016) 3, pp. 133-148
Persistent link: https://www.econbiz.de/10011596833
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Special issue: from family identity to family firm image and reputation : exploring facets of the perception of family influence in branding, marketing, and other messaging
Binz Astrachan, Claudia (ed.); Prügl, Reinhard (ed.);  … - 2019
Persistent link: https://www.econbiz.de/10012061002
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Marketing and branding in family business : assessing the landscape and charting a path forward
Binz Astrachan, Claudia; Prügl, Reinhard; Hair, Joseph F. - In: Journal of family business strategy 10 (2019) 1, pp. 3-7
Persistent link: https://www.econbiz.de/10012061005
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Branding the family firm : a review, integrative framework proposal, and research agenda
Binz Astrachan, Claudia; Botero, Isabel; Astrachan, … - In: Journal of family business strategy 9 (2018) 1, pp. 3-15
Persistent link: https://www.econbiz.de/10011864857