Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Journal of food products marketing : innovations in food advertising, food promotion, food publicity, food sales promotion"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Toward sustainable development...
Similar by person
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Brand image
2
Consumer behaviour
2
Konsumentenverhalten
2
Markenimage
2
Viet Nam
2
Vietnam
2
Advertising
1
Advertising effects
1
Beziehungsmarketing
1
Brand management
1
Eco-label
1
Environmental consciousness
1
Green advertising
1
Green marketing
1
Markenführung
1
Marketing management
1
Marketing mix
1
Marketingmanagement
1
Nachhaltige Entwicklung
1
Relationship marketing
1
Sustainable development
1
Sustainable product
1
Taiwan
1
Umweltbewusstsein
1
Umweltzeichen
1
Werbewirkung
1
Werbung
1
brand equity
1
brand loyalty
1
dimensions of brand equity
1
eco-label
1
green brand equity
1
green purchase intention
1
milk industry
1
Öko-Marketing
1
Öko-Produkt
1
more ...
less ...
Online availability
All
Undetermined
2
Type of publication
All
Article
2
Type of publication (narrower categories)
All
Article in journal
2
Aufsatz in Zeitschrift
2
Language
All
English
2
Author
All
Bang Nguyen Viet
2
Tuan Nguyen Anh
1
Published in...
All
Journal of food products marketing : innovations in food advertising, food promotion, food publicity, food sales promotion
Cogent business & management
4
Journal of promotion management : innovations in planning and applied research
3
Asia-Pacific journal of business administration
1
Asian journal of business and accounting : AJBA
1
Business strategy and the environment
1
Cleaner and responsible consumption
1
Cogent economics & finance
1
International journal of work innovation : IJWI
1
Journal of Business & Industrial Marketing
1
Journal of fashion marketing and management
1
Public management review
1
The international journal of business science & applied management : IJBSAM
1
more ...
less ...
Source
All
ECONIS (ZBW)
2
Showing
1
-
2
of
2
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Understanding the influence of eco-label, and green advertising on green purchase intention : the mediating role of green brand equity
Bang Nguyen Viet
- In:
Journal of food products marketing : innovations in …
28
(
2022
)
2
,
pp. 87-103
Persistent link: https://www.econbiz.de/10013163075
Saved in:
2
The role of selected marketing mix elements in consumer based brand equity creation : milk industry in Vietnam
Bang Nguyen Viet
;
Tuan Nguyen Anh
- In:
Journal of food products marketing : innovations in …
27
(
2021
)
2
,
pp. 72-88
Persistent link: https://www.econbiz.de/10012514018
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
