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Attitudes toward star ratings : generational differences among Indian consumers
Chung, Christina
;
Moriuchi, Emi
;
Limbu, Yam B.
;
Ganesan, P.
- In:
Journal of global marketing
31
(
2018
)
2
,
pp. 128-141
Persistent link: https://www.econbiz.de/10011963105
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