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The effect of management leadership style on marketing orientation, servie quality, and financial results : a cross-cultural study
Chiou, Jyh-shen; Chang, Tung-zong - In: Journal of global marketing 22 (2009) 2, pp. 95-107
Persistent link: https://www.econbiz.de/10003857673
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The Effect of Management Leadership Style on Marketing Orientation, Service Quality, and Financial Results: A Cross-Cultural Study
Chiou, Jyh-Shen; Chang, Tung-Zong - In: Journal of global marketing 22 (2009) 2, pp. 95-108
Persistent link: https://www.econbiz.de/10008233633
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Product Innovativeness, Trade Show Strategy and Trade Show Performance:
Chiou, Jyh-Shen; Hsieh, Chia-Hung; Shen, Chung-Chi - In: Journal of global marketing 20 (2007) 2-3, pp. 31-42
Persistent link: https://www.econbiz.de/10007750307
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International Technology Transfer from the Recipient's Perspective: The Differences Between Hard Technology Pursuers and Know-How Technology Pursuers
Chiou, Jyh-Shen; Lee, Mike; Calantone, Roger J. - In: Journal of global marketing 9 (1996) 3, pp. 5-22
Persistent link: https://www.econbiz.de/10007004542