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Cultural and individual differences in online reviews
Messner, Wolfgang - In: Journal of international consumer marketing 32 (2020) 5, pp. 356-382
Persistent link: https://www.econbiz.de/10012312900
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Consumer behavior insights, consumption dynamics, and segmentation of the Japanese wine market
Bruwer, Johan; Buller, Courtney - In: Journal of international consumer marketing 24 (2012) 5, pp. 338-355
Persistent link: https://www.econbiz.de/10009778697
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Effects of national culture on the extent of panic buying during the COVID-19 outbreak
Messner, Wolfgang; Payson, Sarah E. - In: Journal of international consumer marketing 34 (2022) 3, pp. 235-254
Persistent link: https://www.econbiz.de/10013361412