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Consumer behaviour
319
Konsumentenverhalten
319
Brand image
71
Markenimage
71
Brand management
58
Markenführung
58
Cultural identity
48
Kulturelle Identität
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Werbewirkung
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Beziehungsmarketing
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purchase intention
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South Korea
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Khare, Arpita
7
Phau, Ian
5
Torres, Ivonne M.
4
Xue, Fei
4
Zhang, Dan
4
Zúñiga, Miguel Ángel
4
Arora, Amit
3
Arora, Anshu
3
Chikweche, Tendai
3
Fazli-Salehi, Reza
3
Gavish, Yossi
3
Liu, Yu
3
Lopes, Evandro Luiz
3
Madadi, Rozbeh
3
Meng, Juan
3
Segev, Sigal
3
Sharma, Piyush
3
Shoham, Aviv
3
Allan, David
2
Anand, Sandip
2
Basfirinci, Cigdem
2
Calantone, Roger J.
2
Chandrasekara, Ruwangi
2
Clark, Ronald A.
2
Cude, Brenda J.
2
Ertz, Myriam
2
Gupta, Shruti
2
Haytko, Diana L.
2
Hermans, Charles M.
2
Hornikx, Jos
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Kang, Inwon
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Koo, Jakyung
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Lala, Vishal
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Lee, Kaman
2
Lee, Sangwon
2
Lee, Wei-Na
2
Legohérel, Patrick
2
Manrai, Ajay K.
2
Matharu, Gurmeet Kaur
2
McIntyre, John R.
2
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Journal of international consumer marketing
Journal of business research : JBR
2,480
Journal of retailing and consumer services
1,958
NBER working paper series
998
Journal of knowledge management
916
Working paper / National Bureau of Economic Research, Inc.
908
International journal of hospitality management
823
Journal of Knowledge Management
808
NBER Working Paper
793
International journal of consumer studies
779
SpringerLink / Bücher
761
Psychology & marketing
679
Technological forecasting & social change : an international journal
603
Journal of consumer research : JCR ; an interdisciplinary bimonthly
586
Research policy : policy, management and economic studies of science, technology and innovation
486
Management science : journal of the Institute for Operations Research and the Management Sciences
460
European Journal of Marketing
412
Asia Pacific journal of marketing and logistics
407
International journal of production research
402
The journal of product & brand management
396
Tourism management : research, policies, practice
395
Cogent business & management
382
European journal of marketing : EJM
372
Journal of Consumer Marketing
370
The journal of brand management : an international journal
362
Discussion paper series / IZA
361
Journal of information & knowledge management : JIKM
360
Journal of marketing research : JMR
352
Journal of business ethics : JOBE
347
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
346
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
344
Industrial marketing management : the international journal for industrial and high-tech firms
339
Journal of marketing management : MM
337
Journal of travel and tourism marketing
333
Discussion paper / Centre for Economic Policy Research
323
Journal of marketing
319
Journal of the Academy of Marketing Science
318
International journal of contemporary hospitality management
316
International journal of production economics
316
Journal of retailing
314
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ECONIS (ZBW)
321
USB Cologne (EcoSocSci)
1
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1
How relationship quality drives
knowledge
sharing on Facebook brand pages
Siriluck Rotchanakitumnuai
;
Speece, Mark
- In:
Journal of international consumer marketing
35
(
2023
)
3
,
pp. 276-295
Persistent link: https://www.econbiz.de/10014321472
Saved in:
2
Country-of-origin effects on consumer product evaluation and purchase intention : the role of objective versus subjective
knowledge
Lee, Jin Kyun
;
Lee, Wei-Na
- In:
Journal of international consumer marketing
21
(
2009
)
2
,
pp. 137-151
Persistent link: https://www.econbiz.de/10003890762
Saved in:
3
The ethnicity impact on attitudes toward country of origin for products with different involvement levels
Henderson, Stephen
;
Hoque, Samia Ferdous
- In:
Journal of international consumer marketing
22
(
2010
)
3
,
pp. 271-291
Persistent link: https://www.econbiz.de/10003995608
Saved in:
4
Measuring the ethnocentric tendencies of Iranian consumers : an assessment of validity and reliability of the CETSCALE
Sepehr, Sorush
;
Kaffashpoor, Azar
- In:
Journal of international consumer marketing
24
(
2012
)
4
,
pp. 263-274
Persistent link: https://www.econbiz.de/10009717327
Saved in:
5
Deliberate self-indulgence versus involuntary loss of self-control : toward a robust cross-cultural consumer impulsiveness scale
Sharma, Piyush
;
Sivakumaran, Bharadhwaj
;
Marshall, Roger
- In:
Journal of international consumer marketing
23
(
2011
)
3/4
,
pp. 229-245
Persistent link: https://www.econbiz.de/10009270621
Saved in:
6
Measuring Hofstede's five dimensions of cultural values at the individual level : development and validation of CVSCALE
Yoo, Boonghee
;
Donthu, Naveen
;
Lenartowicz, Tomasz
- In:
Journal of international consumer marketing
23
(
2011
)
3/4
,
pp. 193-210
Persistent link: https://www.econbiz.de/10009270629
Saved in:
7
Developing and validating AFFINITY : a new scale to measure consumer affinity toward foreign countries
Wongtada, Nittaya
;
Rice, Gillian
;
Bandyopadhyay, Subir
- In:
Journal of international consumer marketing
24
(
2012
)
3
,
pp. 147-167
Persistent link: https://www.econbiz.de/10009566969
Saved in:
8
The effect of culture on the perception of product packaging : a multimethod cross-cultural study
Ploom, Kerli
;
Pentus, Kristian
;
Kuusik, Andres
; …
- In:
Journal of international consumer marketing
32
(
2020
)
3
,
pp. 163-177
Persistent link: https://www.econbiz.de/10012259373
Saved in:
9
Investigating the role of
knowledge
, materialism, product availability, and involvement in predicting the organic clothing purchase behavior of consumers in the Indian market
Khare, Arpita
;
Sadachar, Amrut
;
Manchiraju, Srikant
- In:
Journal of international consumer marketing
32
(
2020
)
3
,
pp. 228-242
Persistent link: https://www.econbiz.de/10012259377
Saved in:
10
The impact of form and functional design on new product evaluations : a case of South Korean women
Lee, Sangwon
- In:
Journal of international consumer marketing
25
(
2013
)
4
,
pp. 250-261
Persistent link: https://www.econbiz.de/10010125893
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