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How relationship quality drives knowledge sharing on Facebook brand pages
Siriluck Rotchanakitumnuai; Speece, Mark - In: Journal of international consumer marketing 35 (2023) 3, pp. 276-295
Persistent link: https://www.econbiz.de/10014321472
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Country-of-origin effects on consumer product evaluation and purchase intention : the role of objective versus subjective knowledge
Lee, Jin Kyun; Lee, Wei-Na - In: Journal of international consumer marketing 21 (2009) 2, pp. 137-151
Persistent link: https://www.econbiz.de/10003890762
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The ethnicity impact on attitudes toward country of origin for products with different involvement levels
Henderson, Stephen; Hoque, Samia Ferdous - In: Journal of international consumer marketing 22 (2010) 3, pp. 271-291
Persistent link: https://www.econbiz.de/10003995608
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Measuring the ethnocentric tendencies of Iranian consumers : an assessment of validity and reliability of the CETSCALE
Sepehr, Sorush; Kaffashpoor, Azar - In: Journal of international consumer marketing 24 (2012) 4, pp. 263-274
Persistent link: https://www.econbiz.de/10009717327
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Deliberate self-indulgence versus involuntary loss of self-control : toward a robust cross-cultural consumer impulsiveness scale
Sharma, Piyush; Sivakumaran, Bharadhwaj; Marshall, Roger - In: Journal of international consumer marketing 23 (2011) 3/4, pp. 229-245
Persistent link: https://www.econbiz.de/10009270621
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Measuring Hofstede's five dimensions of cultural values at the individual level : development and validation of CVSCALE
Yoo, Boonghee; Donthu, Naveen; Lenartowicz, Tomasz - In: Journal of international consumer marketing 23 (2011) 3/4, pp. 193-210
Persistent link: https://www.econbiz.de/10009270629
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Developing and validating AFFINITY : a new scale to measure consumer affinity toward foreign countries
Wongtada, Nittaya; Rice, Gillian; Bandyopadhyay, Subir - In: Journal of international consumer marketing 24 (2012) 3, pp. 147-167
Persistent link: https://www.econbiz.de/10009566969
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The effect of culture on the perception of product packaging : a multimethod cross-cultural study
Ploom, Kerli; Pentus, Kristian; Kuusik, Andres; … - In: Journal of international consumer marketing 32 (2020) 3, pp. 163-177
Persistent link: https://www.econbiz.de/10012259373
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Investigating the role of knowledge, materialism, product availability, and involvement in predicting the organic clothing purchase behavior of consumers in the Indian market
Khare, Arpita; Sadachar, Amrut; Manchiraju, Srikant - In: Journal of international consumer marketing 32 (2020) 3, pp. 228-242
Persistent link: https://www.econbiz.de/10012259377
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The impact of form and functional design on new product evaluations : a case of South Korean women
Lee, Sangwon - In: Journal of international consumer marketing 25 (2013) 4, pp. 250-261
Persistent link: https://www.econbiz.de/10010125893