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Aspects of underlying Ramadan consumption patterns in Turkey
Odabasi, Yavuz; Argan, Metin - In: Journal of international consumer marketing 21 (2009) 3, pp. 203-218
Persistent link: https://www.econbiz.de/10003890815
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Possible disparities in consumers' perceptions toward personalized advertising caused by cultural differences : US and Korea
Yu, Jay Hyunjae; Cude, Brenda J. - In: Journal of international consumer marketing 21 (2009) 4, pp. 251-269
Persistent link: https://www.econbiz.de/10003902793
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Effects of contextual congruence in advertising execution : the case of Japanese culture-bound products
Chéron, Emmanuel J.; Pau, Rodi C. - In: Journal of international consumer marketing 21 (2009) 4, pp. 285-297
Persistent link: https://www.econbiz.de/10003902797
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Measurement equivalency of Web service quality instruments : a test on Chinese and African American consumers
Meng, Juan; Mummalaneni, Venkatapparao - In: Journal of international consumer marketing 22 (2010) 3, pp. 259-269
Persistent link: https://www.econbiz.de/10003995605
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Cross-cultural differences in the effects of abstract and concrete thinking on imagery generation and ad persuasion
Liang, Beichen; Cherian, Joseph A. - In: Journal of international consumer marketing 22 (2010) 2, pp. 187-198
Persistent link: https://www.econbiz.de/10003986202
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Dreams and taboos : home loan advertising in the United States and Saudi Arabia
Perry, Vanessa G.; Motley, Carol M. - In: Journal of international consumer marketing 22 (2010) 2, pp. 199-212
Persistent link: https://www.econbiz.de/10003986204
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Cross-cultural differences in online brand communities : an exploratory study of Indian and American online brand communities
Madupu, Vivek; Cooley, Delonia O. - In: Journal of international consumer marketing 22 (2010) 4, pp. 363-375
Persistent link: https://www.econbiz.de/10008991648
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The interplay of culture(s) of freedom in the bazaars of Italy and Turkey
Atik, Deniz; Vicdan, Handan - In: Journal of international consumer marketing 24 (2012) 1/2, pp. 100-118
Persistent link: https://www.econbiz.de/10009545345
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A cross-cultural analysis of impulsive and compulsive buying behaviors among Israeli and US consumers : the influence of personal traits and cultural values
Shoham, Aviv; Gavish, Yossi; Segev, Sigal - In: Journal of international consumer marketing 27 (2015) 3, pp. 187-206
Persistent link: https://www.econbiz.de/10011306312
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A cross-national study of the influence of individualism and collectivism on liking brand pages
Muk, Alexander; Chung, Christina; Kim, Jonghoon - In: Journal of international consumer marketing 26 (2014) 2, pp. 122-137
Persistent link: https://www.econbiz.de/10010359893