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Advertising in an Arabian Gulf Country: Some Legal Caveats
Erdem, Orhan; Tuncalp, Secil - In: Journal of international marketing and marketing research 22 (1997) 1, pp. 47-55
Persistent link: https://www.econbiz.de/10006999859
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Configurations of service quality perceptions: an inter-segment analysis
Yavas, Ugur - In: Journal of international marketing and marketing research 35 (2010) 2, pp. 67-75
Persistent link: https://www.econbiz.de/10003981062
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Performance measurement : the case of a theme park
Yavas, Ugur - In: Journal of international marketing and marketing research 36 (2011) 2, pp. 89-95
Persistent link: https://www.econbiz.de/10009232298
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Configurations of Service Quality Perceptions: An Inter-segment Analysis
Yavas, Ugur - In: Journal of international marketing and marketing research 35 (2010) 2, pp. 67-77
Persistent link: https://www.econbiz.de/10008428967
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Performance Measurement: The Case of a Theme Park
Yavas, Ugur - In: Journal of international marketing and marketing research 36 (2011) 2, pp. 89-96
Persistent link: https://www.econbiz.de/10009136972