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Children's relative influence in family decision making in urban China
Flurry, Laura A.; Veeck, Ann - In: Journal of macromarketing : examining the interactions … 29 (2009) 2, pp. 145-159
Persistent link: https://www.econbiz.de/10003861834
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Interpreting macromarketing : the construction of a major macromarketing research collection
Shapiro, Stanley J.; Tadajewski, Mark; Schultz, Clifford J. - In: Journal of macromarketing : examining the interactions … 29 (2009) 3, pp. 325-334
Persistent link: https://www.econbiz.de/10003893500
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Marketing means and ends for a sustainable society : a welfare agenda for transformative change
Varey, Richard J. - In: Journal of macromarketing : examining the interactions … 30 (2010) 2, pp. 112-126
Persistent link: https://www.econbiz.de/10003988173
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Can consumer culture be contained? : comment on ‘‘Marketing means and ends for a sustainable society’’
Burroughs, James E. - In: Journal of macromarketing : examining the interactions … 30 (2010) 2, pp. 127-132
Persistent link: https://www.econbiz.de/10003988175
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Examining the interactions among markets, marketing, and society
2010
Persistent link: https://www.econbiz.de/10003988448
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Critical literacy programs : can business literacy be a catalyst for economic and social change?
Corus, Canan; Ozanne, Julie L. - In: Journal of macromarketing : examining the interactions … 31 (2011) 2, pp. 184-198
Persistent link: https://www.econbiz.de/10009154829
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Brand yourself a changemaker!
Badninelli, Carolina; Arvidsson, Adam - In: Journal of macromarketing : examining the interactions … 33 (2013) 1, pp. 67-71
Persistent link: https://www.econbiz.de/10009771551
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The marketing future beyond the limits of growth
Varey, Richard J. - In: Journal of macromarketing : examining the interactions … 32 (2012) 4, pp. 424-433
Persistent link: https://www.econbiz.de/10009692949
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India's emerging retail systems : coexistence of tradition and modernity
Dholakia, Nikhilesh; Dholakia, Ruby R.; Chattopadhyay, Atish - In: Journal of macromarketing : examining the interactions … 32 (2012) 3, pp. 252-265
Persistent link: https://www.econbiz.de/10009621048
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Special issue on India: Macromarketing perspectives
Venkatesh, Alladi - In: Journal of macromarketing : examining the interactions … 32 (2012) 3, pp. 247-251
Persistent link: https://www.econbiz.de/10009621052