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perceived closeness
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Journal of marketing
Research Papers / Graduate School of Business, Stanford University
539
Journal of consumer research : JCR ; an interdisciplinary bimonthly
22
Research paper series / Stanford Graduate School of Business
15
Journal of marketing research : JMR
11
Journal of Consumer Research
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Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
6
AMS review : official publication of the Academy of Marketing Science
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Working paper series / Center for Responsible Business, University of California
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Brand management ; Vol. 2
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Moderne Markenführung : Grundlagen, innovative Ansätze, praktische Umsetzungen
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Social psychology of consumer behavior
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Stanford University Graduate School of Business research paper
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Kellogg on branding : the marketing faculty of the Kellogg School of Management
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The evolution of brands : from signals of quality to storehouses of trust
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Values created from far and near : influence of spatial distance on brand evaluation
Chu, Xing-Yu
;
Chang, Chun-Tuan
;
Lee, Angela Y.
- In:
Journal of marketing
85
(
2021
)
6
,
pp. 162-175
Persistent link: https://www.econbiz.de/10012662149
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