Similar Search Results

Hughes, Christian; Swaminathan, Vanitha; Brooks, Gillian - In: Journal of marketing 83 (2019) 5, pp. 78-96

Persistent link: https://www.econbiz.de/10012176137

Meire, Matthijs; Hewett, Kelly; Ballings, Michel; Kumar, V. - In: Journal of marketing 83 (2019) 6, pp. 21-42

Persistent link: https://www.econbiz.de/10012176245

Vries, Lisette de; Gensler, Sonja; Leeflang, Peter - In: Journal of marketing 81 (2017) 5, pp. 1-15

Persistent link: https://www.econbiz.de/10011749812

Leung, Fine F.; Gu, Flora Fang; Li, Yiwei; Zhang, … - In: Journal of marketing 86 (2022) 6, pp. 93-115

Persistent link: https://www.econbiz.de/10013438832

Luo, Lan; Toubia, Olivier - In: Journal of marketing 79 (2015) 5, pp. 100-114

Persistent link: https://www.econbiz.de/10011372418

Schweidel, David A.; Moe, Wendy W. - In: Journal of marketing 80 (2016) 5, pp. 1-19

Persistent link: https://www.econbiz.de/10011591152

Bleier, Alexander; Harmeling, Colleen M.; Palmatier, … - In: Journal of marketing 83 (2019) 2, pp. 98-119

Persistent link: https://www.econbiz.de/10012175912

Herhausen, Dennis; Ludwig, Stephan; Grewal, Dhruv; … - In: Journal of marketing 83 (2019) 3, pp. 1-21

Persistent link: https://www.econbiz.de/10012175971

Reich, Taly; Maglio, Sam J. - In: Journal of marketing 84 (2020) 1, pp. 52-65

Persistent link: https://www.econbiz.de/10012176431

Melumad, Shiri; Meyer, Robert J. - In: Journal of marketing 84 (2020) 3, pp. 28-45

Persistent link: https://www.econbiz.de/10012214892