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Who receives credit or blame? : the effects of made-to-order production on responses to unethical and ethical company production practices
Paharia, Neeru - In: Journal of marketing 84 (2020) 1, pp. 88-104
Persistent link: https://www.econbiz.de/10012176448
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The impact of platform protection insurance on buyers and sellers in the sharing economy : a natural experiment
Luo, Xueming; Tong, Siliang; Lin, Zhijie; Cheng, Zhang - In: Journal of marketing 85 (2021) 2, pp. 50-69
Persistent link: https://www.econbiz.de/10012485582
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Can brands move in from the outside? : how moral identity enhances out-group brand attitudes
Choi, Woo Jin; Winterich, Karen Page - In: Journal of marketing 77 (2013) 2, pp. 96-111
Persistent link: https://www.econbiz.de/10009717167
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Cueing morality : the effect of high-pitched music on healthy choice
Huang, Xun Irene; Labroo, Aparna A. - In: Journal of marketing 84 (2019) 6, pp. 130-143
Persistent link: https://www.econbiz.de/10012309682
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Social responsibility, ethics, and marketing strategy : closing the gap between concept and application
Robin, Donald P. - In: Journal of marketing 51 (1987) 1, pp. 44-58
Persistent link: https://www.econbiz.de/10001053010
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Recent developments in FTC policy on deception
Ford, Gary T. - In: Journal of marketing 50 (1986) 3, pp. 82-103
Persistent link: https://www.econbiz.de/10001011990
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Competition and the regulation of fictitious pricing
Staelin, Richard; Urbany, Joel E.; Ngwe, Donald - In: Journal of marketing 87 (2023) 6, pp. 826-846
Persistent link: https://www.econbiz.de/10014432716
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Would you want your granddaughter to marry a Taiwanese marketing man?
Farmer, Richard N. - In: Journal of marketing 51 (1987) 4, pp. 111-116
Persistent link: https://www.econbiz.de/10001052717
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Corporate social responsibility in business-to-business markets : how organizational customers account for supplier corporate social responsibility engagement
Homburg, Christian; Stierl, Marcel; Bornemann, Torsten - In: Journal of marketing 77 (2013) 6, pp. 54-72
Persistent link: https://www.econbiz.de/10010203365
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Determinants of selling effectiveness : the importance of declarative knowledge to the personal selling concept
Szymanski, David M. - In: Journal of marketing 52 (1988) 1, pp. 64-77
Persistent link: https://www.econbiz.de/10001051414