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~isPartOf:"Journal of marketing communications"
~person:"Dahlén, Micael"
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Dahlén, Micael
Muehling, Darrel D.
6
Um, Nam-Hyun
5
Kim, Soojung
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Schultz, Don E.
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Journal of marketing communications
Journal of advertising research
6
Journal of advertising : official publication of the American Academy of Advertising
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European Journal of Marketing
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European journal of marketing : EJM
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International journal of advertising : the quarterly review of marketing communications
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Consumers' response to other consumers' participation in new product development
Liljedal, Karina T.
;
Dahlén, Micael
- In:
Journal of marketing communications
24
(
2018
)
3
,
pp. 217-229
Persistent link: https://www.econbiz.de/10011852947
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The value of ambient communication from a consumer perspective
Rosengren, Sara
;
Modig, Erik
;
Dahlén, Micael
- In:
Journal of marketing communications
21
(
2015
)
1
,
pp. 20-32
Persistent link: https://www.econbiz.de/10010514630
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