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~isPartOf:"Journal of marketing communications"
~person:"Flavián Blanco, Carlos"
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Consumer behaviour
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Flavián Blanco, Carlos
Muehling, Darrel D.
6
Um, Nam-Hyun
5
Kim, Soojung
4
Schultz, Don E.
4
Bailey, Ainsworth Anthony
3
Bellman, Steven
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Dodoo, Naa Amponsah
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Kareklas, Ioannis
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Kim, Dong Hoo
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Kendrick, Alice
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Laroche, Michel
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Lee, Jaejin
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Mostafa, Mohamed M.
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Journal of marketing communications
Journal of business research : JBR
6
Journal of retailing and consumer services
3
Psychology & marketing
3
International journal of hospitality management
2
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
2
Cuadernos de economía y dirección de la empresa : CEDE
1
Electronic commerce research
1
Electronic markets : EM ; the international journal of electronic commerce and business media
1
International journal of electronic commerce : IJEC
1
International journal of electronic marketing and retailing : IJEMR
1
Journal of consumer behaviour : an international research review
1
Journal of food products marketing
1
Journal of hospitality marketing & management
1
Journal of travel and tourism marketing
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Service business
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The journal of product & brand management
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The service industries journal
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ECONIS (ZBW)
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Promoting consumer's participation in virtual
brand
communities : a new paradigm in branding strategy
Casaló, Luis V.
;
Flavián Blanco, Carlos
;
Guinalíu, Miguel
- In:
Journal of marketing communications
14
(
2008
)
1
,
pp. 19-36
Persistent link: https://www.econbiz.de/10003737754
Saved in:
2
Consumer empowerment in interactive advertising and eWOM consequences : The PITRE model
Belanche, Daniel
;
Flavián Blanco, Carlos
; …
- In:
Journal of marketing communications
26
(
2020
)
1
,
pp. 1-20
Persistent link: https://www.econbiz.de/10012203381
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