//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Journal of marketing communications"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Perceived service innovativene...
Similar by person
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Consumer behaviour
1
Direct marketing
1
Direktmarketing
1
Empirical method
1
Empirische Methode
1
Erfolgsfaktor
1
Konsumentenverhalten
1
Success factor
1
more ...
less ...
Type of publication
All
Article
2
Type of publication (narrower categories)
All
Article in journal
1
Aufsatz in Zeitschrift
1
Language
All
English
1
Undetermined
1
Author
All
Amos, Clinton
2
Paswan, Audhesh
2
Published in...
All
Journal of marketing communications
Journal of Consumer Marketing
9
Journal of Product & Brand Management
5
Services marketing quarterly
5
The journal of brand management : an international journal
5
Industrial marketing management : the international journal for industrial and high-tech firms
4
Journal of business & economics research
4
Journal of retailing and consumer services
4
Journal of business research : JBR
3
The journal of consumer marketing
3
The journal of services marketing
3
Journal of Business & Industrial Marketing
2
Journal of global marketing
2
Journal of marketing channels : ... distribution systems, strategy, and management
2
The international journal of bank marketing : IJBM
2
The journal of business & industrial marketing
2
The journal of product & brand management
2
Decision sciences : DS
1
International Journal of Bank Marketing
1
International Journal of Retail & Distribution Management
1
International journal of electronic marketing and retailing : IJEMR
1
Journal of Business Research
1
Journal of Services Marketing
1
Journal of business analytics
1
Journal of consumer behaviour
1
Journal of consumer marketing
1
Journal of customer behaviour
1
Journal of electronic commerce research : JECR
1
Journal of international consumer marketing
1
The journal of marketing channels monographic "separates"
1
more ...
less ...
Source
All
ECONIS (ZBW)
1
OLC EcoSci
1
Showing
1
-
2
of
2
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Getting past the trash bin : attribution about envelope message, envelope characteristics, and intention to open direct mail
Amos, Clinton
;
Paswan, Audhesh
- In:
Journal of marketing communications
15
(
2009
)
4
,
pp. 247-265
Persistent link: https://www.econbiz.de/10003897663
Saved in:
2
Getting past the trash bin: Attribution about envelope message, envelope characteristics, and intention to open direct mail
Amos, Clinton
;
Paswan, Audhesh
- In:
Journal of marketing communications
15
(
2009
)
4
,
pp. 247-266
Persistent link: https://www.econbiz.de/10008308163
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->