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When students complain : an antecedent model of students’ intention to complain
Lala, Vishal; Priluck, Randi - In: Journal of marketing education : JME 33 (2011) 3, pp. 236-252
Persistent link: https://www.econbiz.de/10010217772
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When Students Complain: An Antecedent Model of Students' Intention to Complain
Lala, Vishal; Priluck, Randi - In: Journal of marketing education : JME 33 (2011) 3, pp. 236-253
Persistent link: https://www.econbiz.de/10009808080
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Integrating Information Technology into the Marketing Curriculum: A Pragmatic Paradigm
Benbunan-Fich, Raquel; Lozada, Héctor R.; Pirog, Stephen; … - In: Journal of marketing education : JME 23 (2001) 1, pp. 5-15
Persistent link: https://www.econbiz.de/10006278060
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Web-Assisted Courses for Business Education: An Examination of Two Sections of Principles of Marketing
Priluck, Randi - In: Journal of marketing education : JME 26 (2004) 2, pp. 161-173
Persistent link: https://www.econbiz.de/10006245820