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Tolerance for cheating from the classroom to the boardroom : a study of underlying personal and cultural drivers
Brodowsky, Glen H.; Tarr, Emily; Ho, Foo Nin; … - In: Journal of marketing education : JME 42 (2020) 1, pp. 23-36
Persistent link: https://www.econbiz.de/10012216681
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Tell me a story! : blending digital storytelling into marketing higher education for student engagement
Spanjaard, Daniela; Garlin, Francine; Mohammed, Hossain - In: Journal of marketing education : JME 45 (2023) 2, pp. 167-182
Persistent link: https://www.econbiz.de/10014326038
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Learning from simulation design to develop better experiential learning intitiatives : an integrative approach
Canhoto, Ana Isabel Domingos; Murphy, Jamie - In: Journal of marketing education : JME 38 (2016) 2, pp. 98-106
Persistent link: https://www.econbiz.de/10011537310
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Salesperson ethics : an interactive computer simulation
Castleberry, Stephen Bryon - In: Journal of marketing education : JME 36 (2014) 2, pp. 209-216
Persistent link: https://www.econbiz.de/10010393234
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Students' perceptions and experiences of social media in higher education
Neier, Stacy; Zayer, Linda Tuncay - In: Journal of marketing education : JME 37 (2015) 3, pp. 133-143
Persistent link: https://www.econbiz.de/10011410641
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The effects of survey timing on student evaluation of teaching measures obtained using online surveys
Estelami, Hooman - In: Journal of marketing education : JME 37 (2015) 1, pp. 54-64
Persistent link: https://www.econbiz.de/10010514532
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Having many choice options seems like a great idea, but... : student perceptions about the level of choice for a project topic in a marketing course
Ackerman, David S.; Gross, Barbara L.; Celly, Kirti Sawhney - In: Journal of marketing education : JME 36 (2014) 3, pp. 221-232
Persistent link: https://www.econbiz.de/10010459663
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Bridging theory and practice in an applied retail track
Lange, Frederik; Rosengren, Sara; Colliander, Jonas; … - In: Journal of marketing education : JME 40 (2018) 1, pp. 6-16
Persistent link: https://www.econbiz.de/10011868399
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Teaching yes, and ... improv in sales classes : enhancing student adaptive selling skills, sales performance, and teaching evaluations
Rocco, Richard A.; Whalen, D. Joel - In: Journal of marketing education : JME 36 (2014) 2, pp. 197-208
Persistent link: https://www.econbiz.de/10010393235
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The advanced course in professional selling
Loe, Terry W.; Inks, Scott - In: Journal of marketing education : JME 36 (2014) 2, pp. 182-196
Persistent link: https://www.econbiz.de/10010393237