//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Journal of marketing research : JMR"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
What Keeps the E-Banking Custo...
Similar by subject
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Consumer behaviour
343
Konsumentenverhalten
343
Market research
70
Marktforschung
70
Beziehungsmarketing
48
Relationship marketing
48
Experiment
40
Advertising effects
39
Werbewirkung
39
Präferenztheorie
38
Theory of preferences
38
Brand management
32
Markenführung
32
Brand image
29
Markenimage
29
Theorie
29
Theory
29
Emotion
28
Customer satisfaction
27
Kundenzufriedenheit
27
Internet marketing
23
Online-Marketing
23
Cognition
22
Kognition
22
Perception
22
Wahrnehmung
22
Decision under uncertainty
21
Entscheidung unter Unsicherheit
21
Decision
19
Entscheidung
19
Advertising
17
Personality psychology
17
Persönlichkeitspsychologie
17
USA
17
United States
17
Werbung
17
Sales promotion
16
Verkaufsförderung
16
Viral marketing
16
Virales Marketing
16
more ...
less ...
Online availability
All
Undetermined
94
Type of publication
All
Article
396
Book / Working Paper
1
Type of publication (narrower categories)
All
Article in journal
397
Aufsatz in Zeitschrift
397
Collection of articles of several authors
1
Sammelwerk
1
Language
All
English
397
Author
All
Dhar, Ravi
11
Kumar, V.
11
Dahl, Darren W.
8
Gijsbrechts, Els
7
Chen, Yuxin
5
Heerde, Harald J. van
5
LeBoeuf, Robyn A.
5
Zhao, Min
5
Zhao, Yi
5
Amir, On
4
Aribarg, Anocha
4
Berger, Jonah
4
Bettman, James R.
4
Cheema, Amar
4
Fitzsimons, Gavan J.
4
Goldsmith, Kelly
4
Hung, Iris W.
4
Inman, J. Jeffrey
4
Jong, Martijn G. de
4
Krishna, Aradhna
4
Levav, Jonathan
4
Nelson, Leif D.
4
Patrick, Vanessa M.
4
Pieters, Rik
4
Sevilla, Julio
4
Simonson, Itamar
4
Thomas, Manoj
4
Wedel, Michel
4
Zauberman, Gal
4
Ansari, Asim
3
Ariely, Dan
3
Bijmolt, Tammo H. A.
3
Bradlow, Eric T.
3
Bronnenberg, Bart J.
3
Che, Hai
3
Chen, Xinlei
3
Cutright, Keisha M.
3
Etkin, Jordan
3
Evangelidis, Ioannis
3
Fishbach, Ayelet
3
more ...
less ...
Published in...
All
Journal of marketing research : JMR
Journal of business research : JBR
2,405
Journal of retailing and consumer services
2,119
International journal of hospitality management
963
International journal of consumer studies
781
Psychology & marketing
709
SpringerLink / Bücher
670
Journal of consumer research : JCR ; an interdisciplinary bimonthly
592
NBER working paper series
575
Industrial marketing management : the international journal for industrial and high-tech firms
507
Working paper / National Bureau of Economic Research, Inc.
479
Asia Pacific journal of marketing and logistics
457
The service industries journal
443
Tourism management : research, policies, practice
440
Journal of travel and tourism marketing
426
NBER Working Paper
423
The journal of services marketing
419
European journal of marketing : EJM
409
The journal of product & brand management
409
Management science : journal of the Institute for Operations Research and the Management Sciences
390
Journal of marketing
388
Journal of the Academy of Marketing Science
387
Journal of marketing management : MM
386
The journal of brand management : an international journal
385
Cogent business & management
370
Journal of retailing
365
International journal of contemporary hospitality management
358
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
350
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
334
Journal of hospitality marketing & management
330
Journal of international consumer marketing
330
Marketing letters : a journal of research in marketing
330
Technological forecasting & social change : an international journal
324
International journal of retail & distribution management
317
Journal of strategic marketing
317
Journal of business ethics : JOBE
315
Journal of marketing communications
315
The international review of retail, distribution and consumer research
313
Journal of consumer behaviour : an international research review
310
Journal of fashion marketing and management
307
more ...
less ...
Source
All
ECONIS (ZBW)
397
Showing
1
-
10
of
397
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Modeling heterogeneity in the satisfaction, loyalty intention, and shareholder value linkage : a cross-industry analysis at the customer and firm levels
Larivière, Bart
;
Keiningham, Timothy
;
Aksoy, Lerzan
; …
- In:
Journal of marketing research : JMR
53
(
2016
)
1
,
pp. 91-109
Persistent link: https://www.econbiz.de/10011450384
Saved in:
2
Frontline problem-solving effectiveness : a dynamic analysis of verbal and nonverbal cues
Marinova, Detelina
;
Singh, Sunil K.
;
Singh, Jagdip
- In:
Journal of marketing research : JMR
55
(
2018
)
2
,
pp. 178-192
Persistent link: https://www.econbiz.de/10011844990
Saved in:
3
Buffering and amplifying effects of relationship commitment in business-to-business relationships
Ganesan, Shankar
;
Brown, Steven P.
;
Mariadoss, Babu John
; …
- In:
Journal of marketing research : JMR
47
(
2010
)
2
,
pp. 361-373
Persistent link: https://www.econbiz.de/10003965486
Saved in:
4
It's not what you get but when you get it : the effect of gift sequence on deposit balances and customer sentiment in a commercial bank
Haisley, Emily
;
Loewenstein, George F.
- In:
Journal of marketing research : JMR
48
(
2011
)
1
,
pp. 103-115
Persistent link: https://www.econbiz.de/10008858639
Saved in:
5
Contingent response to self-customization procedures : implications for decision satisfaction and choice
Valenzuela, Ana
;
Dhar, Ravi
;
Zettelmeyer, Florian
- In:
Journal of marketing research : JMR
46
(
2009
)
6
,
pp. 754-763
Persistent link: https://www.econbiz.de/10003926924
Saved in:
6
Transaction attributes and customer valuation
Braun, Michael
;
Schweidel, David A.
;
Stein, Eli
- In:
Journal of marketing research : JMR
52
(
2015
)
6
,
pp. 848-864
Persistent link: https://www.econbiz.de/10011421731
Saved in:
7
Community participation and consumer-to-consumer helping : does participation in third party-hosted communities reduce one’s likelihood of helping?
Thompson, Scott A.
;
Kim, Molan
;
Smith, Keith Marion
- In:
Journal of marketing research : JMR
53
(
2016
)
2
,
pp. 280-295
Persistent link: https://www.econbiz.de/10011485356
Saved in:
8
Perceived risk, product returns, and optimal resource allocation : evidence from a field experiment
Petersen, J. Andrew
;
Kumar, V.
- In:
Journal of marketing research : JMR
52
(
2015
)
2
,
pp. 268-285
Persistent link: https://www.econbiz.de/10010526553
Saved in:
9
Stockpiling points in linear loyalty programs
Stourm, Valeria
;
Bradlow, Eric T.
;
Fader, Peter
- In:
Journal of marketing research : JMR
52
(
2015
)
2
,
pp. 253-267
Persistent link: https://www.econbiz.de/10010526556
Saved in:
10
The challenge of retaining customers acquired with free trials
Datta, Hannes
;
Foubert, Bram
;
Heerde, Harald J. van
- In:
Journal of marketing research : JMR
52
(
2015
)
2
,
pp. 217-234
Persistent link: https://www.econbiz.de/10010526560
Saved in:
1
2
3
4
5
6
7
8
9
10
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->