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~isPartOf:"Journal of marketing theory and practice"
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Digitale Dienste
8
Personality psychology
8
Persönlichkeitspsychologie
8
Web-based service
8
Consumer behaviour
2
Konsumentenverhalten
2
Marketing management
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Marketingmanagement
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Markenführung
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Sheth, Jagdish N.
9
Solomon, Michael R.
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Journal of marketing theory and practice
Legends in marketing
81
Legends in consumer behavior
43
Journal of business research : JBR
17
Journal of marketing
15
Industrial marketing management : the international journal for industrial and high-tech firms
14
Journal of the Academy of Marketing Science
12
Journal of Business Research
11
European Journal of Marketing
9
Journal of advertising research
9
Journal of marketing research : JMR
8
Global business perspectives series
7
Legends in strategic marketing
6
Marketing research : a magazine of management and applications
6
Review of marketing research
6
European journal of marketing : EJM
5
Journal of Consumer Marketing
5
Does marketing need reform? : fresh perspectives on the future
4
Handbook of relationship marketing
4
International Marketing Review
4
Journal of macromarketing
4
Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
4
Management Science
4
Marketing Science
4
California management review
3
Consumer and industrial buying behavior
3
Journal of Business & Industrial Marketing
3
Journal of Consumer Research
3
Journal of Services Marketing
3
Legends in marketing series
3
Marketing management and strategy : a reader
3
Marketing theory
3
Models of buyer behavior
3
Operations research, Management science : OR MS ; the international literature digest
3
Research and the development of pedagogical materials : working papers
3
Strategic change : SC ; briefings in entrepreneurial finance
3
The journal of business & industrial marketing
3
Zeitschrift für Markt-, Meinungs- und Zukunftsforschung : Vierteljahresbeiträge zu Theorie und Praxis
3
Behavioral models for market analysis : foundations for marketing action
2
Business horizons
2
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ECONIS (ZBW)
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1
How digital technologies are enabling consumers and transforming the practice of marketing
Hendrix, Philip E.
- In:
Journal of marketing theory and practice
22
(
2014
)
2
,
pp. 149-150
Persistent link: https://www.econbiz.de/10010357881
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2
Leveraging the virtuous circle of brand and the extended self
Sciarrino, JoAnn
- In:
Journal of marketing theory and practice
22
(
2014
)
2
,
pp. 147-148
Persistent link: https://www.econbiz.de/10010357882
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3
Extending the extended self in the digital world
Schultz, Don E.
- In:
Journal of marketing theory and practice
22
(
2014
)
2
,
pp. 143-146
Persistent link: https://www.econbiz.de/10010357884
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4
The digital self : boundaries and fusions
Pak, Minsoo
- In:
Journal of marketing theory and practice
22
(
2014
)
2
,
pp. 141
Persistent link: https://www.econbiz.de/10010357886
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5
A legal perspective on "possessions and the extended self" in the digital age
Hogan, Howard S.
- In:
Journal of marketing theory and practice
22
(
2014
)
2
,
pp. 139-140
Persistent link: https://www.econbiz.de/10010357888
Saved in:
6
The digital self
Epps, Sarah Rotman
- In:
Journal of marketing theory and practice
22
(
2014
)
2
,
pp. 137-138
Persistent link: https://www.econbiz.de/10010357892
Saved in:
7
Self-endorsed advertisements : when the self persuades the self
Ahn, Sun Joo
;
Bailenson, Jeremy
- In:
Journal of marketing theory and practice
22
(
2014
)
2
,
pp. 135-136
Persistent link: https://www.econbiz.de/10010357896
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8
The extended self unbound
Belk, Russell W.
- In:
Journal of marketing theory and practice
22
(
2014
)
2
,
pp. 133-134
Persistent link: https://www.econbiz.de/10010357902
Saved in:
9
Extending the extended self in a digital world
Sheth, Jagdish N.
;
Solomon, Michael R.
- In:
Journal of marketing theory and practice
22
(
2014
)
2
,
pp. 123-132
Persistent link: https://www.econbiz.de/10010357906
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