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Journal of marketing theory and practice
Working Papers Series 1
29
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Journal of business research : JBR
11
Journal of family business strategy
10
Long range planning : LRP ; international journal of strategic management
10
Journal of Product & Brand Management
5
Journal of marketing education : JME
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McGraw-Hill/Irwin series in marketing
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European business review : EBR ; the official journal of the International Management Centres, Europe
3
Journal of marketing theory and practice : JMTP
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Journal of the Academy of Marketing Science
3
Business strategy and the environment
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European Business Review
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European Journal of Marketing
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European journal of marketing : EJM
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Human resource development quarterly
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Industrial marketing management : the international journal for industrial and high-tech firms
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International journal of agile systems and management : IJASM
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International journal of electronic customer relationship management : IJECRM
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International journal of market research
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International journal of project management : the journal of The International Project Management Association
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International marketing review
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Publishing research in marketing journals using structural equation modeling
Babin, Barry J.
;
Hair, Joseph F.
;
Boles, James S.
- In:
Journal of marketing theory and practice
16
(
2008
)
4
,
pp. 279-285
Persistent link: https://www.econbiz.de/10003766154
Saved in:
2
PLS-SEM : indeed a silver bullet
Hair, Joseph F.
;
Ringle, Christian M.
;
Sarstedt, Marko
- In:
Journal of marketing theory and practice
19
(
2011
)
2
,
pp. 139-151
Persistent link: https://www.econbiz.de/10008989408
Saved in:
3
Special issue on the use of partial least squares (PLS) to address marketing management topics
Hair, Joseph F.
(
contributor
)
-
2011
Persistent link: https://www.econbiz.de/10008989412
Saved in:
4
Individual psychological ownership : concepts, evidence, and implications for research in marketing
Jussila, Iiro
;
Tarkiainen, Anssi
;
Sarstedt, Marko
; …
- In:
Journal of marketing theory and practice
23
(
2015
)
2
,
pp. 121-139
Persistent link: https://www.econbiz.de/10011300920
Saved in:
5
Special issue on psychological ownership : a concept of value to the marketing field
Jussila, Iiro
(
contributor
);
Tarkiainen, Anssi
(
contributor
)
-
2015
Persistent link: https://www.econbiz.de/10011300924
Saved in:
6
Increased engagement or reduced exhaustion : which accounts for the effect of job resources on salesperson job outcomes?
Matthews, Lucy M.
;
Zablah, Alex R.
;
Hair, Joseph F.
; …
- In:
Journal of marketing theory and practice
24
(
2016
)
3
,
pp. 249-264
Persistent link: https://www.econbiz.de/10011532818
Saved in:
7
PLS-SEM : indeed a silver bullet
Hair, Joe F.
;
Ringle, Christian M.
;
Sarstedt, Marko
- In:
Journal of marketing theory and practice
19
(
2011
)
2
,
pp. 139-151
Persistent link: https://www.econbiz.de/10009884975
Saved in:
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