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"It adds something and costs you nothing." : news consumers on the value exchange of native advertising and related responsibilities for news media
Luyckx, Dorien
;
Poels, Karolien
;
Smits, Tim
- In:
Journal of media business studies
21
(
2024
)
1
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pp. 82-107
Persistent link: https://www.econbiz.de/10014511883
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