decision to innovate: simultaneously (one-stage model) or sequentially (two-stage model). Afterwards, once the innovation … that the two-stage model has a statistically significant advantage in predicting innovation. Indeed, it is shown that the … sequential model illustrates well the innovation making-decision procedures. In fact, the main determinant behind the dominance …

and individual factors affect innovation performance in new-venture businesses. In response to the call for research on … strategies-and innovation performance. The study finds that the relationship is mediated by founding-team marketing capabilities … exploratory strategy-but not exploitative strategy-and innovation performance. …

the adoption properties or network effects. However, how the network effects influence the disruption mechanism has only … effects enhance the likelihood of disruptive innovation, depending on the heterogeneity in customer preference. Strong network …

Firms achieve their competitive advantage quickly through the concept framework of open innovation by integrating … innovation into building platform blocks by modular operators. These eight modular operators are splitting, augmenting, deleting …

supply chains had to adapt to the new circumstances. This is why business model innovation is nowadays a priority, which … activities of the company/network. The study aimed to examine the dynamic innovation through applied digital marketing solutions …, businesses that effectively apply open business innovation models will be able to compete in the market. …