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Journal of promotion management : JPM
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Is background music effective on retail websites?
Wang, Liz
;
Baker, Julie
;
Wakefield, Kirk
;
Wakefield, Robin
- In:
Journal of promotion management : JPM
23
(
2017
)
1
,
pp. 1-23
Persistent link: https://www.econbiz.de/10011729452
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