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Consumer behaviour
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Journal of retailing
Journal of Business Research
13
Journal of business research : JBR
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Journal of consumer research : JCR ; an interdisciplinary bimonthly
11
Journal of the Academy of Marketing Science
11
Industrial marketing management : the international journal for industrial and high-tech firms
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AMS review : official publication of the Academy of Marketing Science
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Determinant attributes of store patronage : downtown versus outlying shopping centers
Bearden, William O.
- In:
Journal of retailing
53
(
1977
)
2
,
pp. 15-22
Persistent link: https://www.econbiz.de/10001881833
Saved in:
2
Editorial: Consumer behavior and retailing
Hardesty, David M.
;
Bearden, William O.
- In:
Journal of retailing
85
(
2009
)
3
,
pp. 239-244
Persistent link: https://www.econbiz.de/10003892338
Saved in:
3
Special issue: Consumer behavior and retailing
Bearden, William O.
(
contributor
)
-
2009
Persistent link: https://www.econbiz.de/10003892401
Saved in:
4
Persuasion knowledge and consumer reactions to pricing tactics
Hardesty, David M.
;
Bearden, William O.
;
Carlson, Jay P.
- In:
Journal of retailing
83
(
2007
)
2
,
pp. 199-210
Persistent link: https://www.econbiz.de/10003452388
Saved in:
5
A media planning algorithm for retail advertisers
Teel, Jesse E.
;
Bearden, William O.
- In:
Journal of retailing
56
(
1980
)
4
,
pp. 23-39
Persistent link: https://www.econbiz.de/10002895852
Saved in:
6
Special issue research perspectives on retail pricing
Bearden, William O.
(
contributor
)
- In:
Journal of retailing
74,3 : Special issue
(
1998
)
Persistent link: https://www.econbiz.de/10004394843
Saved in:
7
Consumer evaluations of different promotion types and price presentations: the moderating role of promotional benefit level
Hardesty, David M.
;
Bearden, William O.
- In:
Journal of retailing
79
(
2003
)
1
,
pp. 17-26
Persistent link: https://www.econbiz.de/10006613543
Saved in:
8
Introduction: Research Perspectives on Retail Pricing
Bearden, William O.
;
Urbany, Joel E.
- In:
Journal of retailing
74
(
1998
)
3
,
pp. 305-310
Persistent link: https://www.econbiz.de/10006627900
Saved in:
9
Development of a Theory of Retailer Response to Manufacturers' Everyday Low Cost Programs
Manning, Kenneth C.
;
Bearden, William O.
;
Rose, Randall L.
- In:
Journal of retailing
74
(
1998
)
1
,
pp. 107-138
Persistent link: https://www.econbiz.de/10006628937
Saved in:
10
Introduction: Research Perspectives on Retail Pricing
Bearden, William O.
;
Urbany, Joel E.
- In:
Journal of retailing
19980
,
pp. 305-310
Persistent link: https://www.econbiz.de/10006640009
Saved in:
1
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