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Relationship marketing
108
Beziehungsmarketing
107
Consumer behaviour
76
Konsumentenverhalten
76
Einzelhandel
53
Retail trade
53
Customer satisfaction
28
Kundenzufriedenheit
28
Lieferantenmanagement
21
Supplier relationship management
21
Distribution channel
20
Vertriebsweg
20
Dienstleistungsqualität
16
Service quality
16
Online retailing
15
Online-Handel
15
Kundenbindungsprogramm
14
Loyalty program
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Brand management
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E-commerce
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Electronic Commerce
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Customer experience
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Salespeople
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Store design
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Grewal, Dhruv
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Blut, Markus
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Dant, Rajiv P.
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Hult, G. Tomas M.
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Shankar, Venkatesh
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Biswas, Dipayan
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Chen, Jialie
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Fuchs, Christoph
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Fumagalli, Elena
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Journal of retailing
Industrial marketing management : the international journal for industrial and high-tech firms
1,023
Journal of business research : JBR
843
The South African journal of economics
643
Journal of retailing and consumer services
630
International journal of production economics
493
The journal of business & industrial marketing
435
SpringerLink / Bücher
404
International journal of production research
352
International journal of hospitality management
313
Tydskrif vir studies in ekonomie en ekonometrie : SEE
309
European journal of operational research : EJOR
272
Development Southern Africa : quarterly journal
265
South African journal of economic and management sciences
259
Working paper / World Institute for Development Economics Research
253
The journal of services marketing
232
Journal of the Academy of Marketing Science
204
The service industries journal
203
International business and economics research journal
184
Journal of strategic marketing
182
Journal of purchasing and supply management
174
Gabler Edition Wissenschaft
171
International journal of electronic customer relationship management : IJECRM
155
Journal of business-to-business marketing
155
Journal of marketing
154
Cogent business & management
141
WIDER Working Paper
139
Tourism management : research, policies, practice
134
Conference papers / Second Carnegie Inquiry into Poverty and Development in Southern Africa
131
Management science : journal of the Institute for Operations Research and the Management Sciences
130
Asia Pacific journal of marketing and logistics
127
International journal of contemporary hospitality management
126
Journal of service management
124
Journal of service research : JSR
124
World development : the multi-disciplinary international journal devoted to the study and promotion of world development
124
Marketing intelligence & planning
123
Journal of hospitality marketing & management
122
Journal of travel and tourism marketing
122
The journal of applied business research
122
The journal of product & brand management
120
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ECONIS (ZBW)
133
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1
Drivers of customers' adoption and adoption timing of a new loyalty card in the grocery retail market
Demoulin, Nathalie T. M.
;
Zidda, Pietro
- In:
Journal of retailing
85
(
2009
)
3
,
pp. 391-405
Persistent link: https://www.econbiz.de/10003892383
Saved in:
2
Spillover effects of service failures in coalition loyalty programs : the buffering effect of special treatment benefits
Schumann, Jan Hendrik
;
Wünderlich, Nancy V.
; …
- In:
Journal of retailing
90
(
2014
)
1
,
pp. 111-118
Persistent link: https://www.econbiz.de/10010359932
Saved in:
3
Customized targeting strategies for category coupons to maximize CLV and minimize cost
Mutius, Bernhard von
;
Huchzermeier, Arnd
- In:
Journal of retailing
97
(
2021
)
4
,
pp. 764-779
Persistent link: https://www.econbiz.de/10013270725
Saved in:
4
Comparing the effectiveness of rewards and individually targeted coupons in loyalty programs
Gabel, Sebastian
;
Guhl, Daniel
- In:
Journal of retailing
98
(
2022
)
3
,
pp. 395-411
Persistent link: https://www.econbiz.de/10013426722
Saved in:
5
Sustaining shopping momentum in retail malls using real-time messaging
Vakeel, Khadija Ali
;
Fudurić, Morana
;
Viswanathan, Vijay
; …
- In:
Journal of retailing
99
(
2023
)
1
,
pp. 102-114
Persistent link: https://www.econbiz.de/10014283364
Saved in:
6
Healthy foods, healthy sales? : cross-category effects of a loyalty program promoting sales of fruit and vegetables
Panzone, Luca A.
;
Tocco, Barbara
;
Brečić, Ružica
; …
- In:
Journal of retailing
100
(
2024
)
1
,
pp. 85-103
Persistent link: https://www.econbiz.de/10014527095
Saved in:
7
Bridging the B2C and B2B research divide : the domain of retailing literature
Dant, Rajiv P.
;
Brown, James R.
- In:
Journal of retailing
84
(
2008
)
4
,
pp. 371-397
Persistent link: https://www.econbiz.de/10003794919
Saved in:
8
How does corporate social responsibility affect consumer response to service failure in buyer-seller relationships?
Bolton, Lisa E.
;
Mattila, Anna S.
- In:
Journal of retailing
91
(
2015
)
1
,
pp. 140-153
Persistent link: https://www.econbiz.de/10010500739
Saved in:
9
Commitment in marketing channels : mitigator or aggravator of the effects of destructive acts?
Kim, Stephen K.
;
Hibbard, Jonathan D.
;
Swain, Scott D.
- In:
Journal of retailing
87
(
2011
)
4
,
pp. 521-539
Persistent link: https://www.econbiz.de/10009423187
Saved in:
10
Driving in-role and extra-role brand performance among retail frontline salespeople : antecedents and the moderating role of customer orientation
Hughes, Douglas E.
;
Richards, Keith A.
;
Calantone, Roger J.
- In:
Journal of retailing
95
(
2019
)
2
,
pp. 130-143
Persistent link: https://www.econbiz.de/10012102968
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