Narrow search
Showing 1 - 10 of 327
Cover Image
Who's behind the screen? : segmenting social venture consumers through social media usage
Chung, Te-Lin; Anaza, Nwamaka; Park, Joohyung; … - In: Journal of retailing and consumer services 28 (2016), pp. 288-295
Persistent link: https://www.econbiz.de/10011434187
Cover Image
Retailer use of a professional social media network : insights from franchising
Kacker, Manish; Perrigot, Rozenn - In: Journal of retailing and consumer services 30 (2016), pp. 222-233
Persistent link: https://www.econbiz.de/10011473205
Cover Image
Conventionalists, connectors, technoisseurs and mobilarti : differential profiles of mobile marketing segments based on phone features and postmodern characteristics of consumers
Goneos-Malka, A.; Strasheim, Arien; Grobler, Anske F. - In: Journal of retailing and consumer services 21 (2014) 6, pp. 905-916
Persistent link: https://www.econbiz.de/10010436999
Cover Image
Online consumer behaviour and its relationship to website atmospheric induced flow : insights into online travel agencies in China
Gao, Lingling; Bai, Xuesong - In: Journal of retailing and consumer services 21 (2014) 4, pp. 653-665
Persistent link: https://www.econbiz.de/10010388513
Cover Image
Influence on consumer attitude toward online brand community on revisit intention and brand trust
Jung, Na Young; Kim, Soohyun; Kim, Soyoung - In: Journal of retailing and consumer services 21 (2014) 4, pp. 581-589
Persistent link: https://www.econbiz.de/10010388522
Cover Image
Should new online stores invest in social media elements? : the effect of social presence on initial trust formation
Ogonowski, Andrzej; Montandon, Andrew; Botha, Elsamari; … - In: Journal of retailing and consumer services 21 (2014) 4, pp. 482-491
Persistent link: https://www.econbiz.de/10010388550
Cover Image
The role of social network websites in the consumer-brand relationship
Park, Hyejune; Kim, Young-kyung - In: Journal of retailing and consumer services 21 (2014) 4, pp. 460-467
Persistent link: https://www.econbiz.de/10010388552
Cover Image
Building engagement in online brand communities : the effects of socially beneficial initiatives on collective social capital
Wong, Amy; Lee, Marcus - In: Journal of retailing and consumer services 65 (2022), pp. 1-14
Persistent link: https://www.econbiz.de/10013169673
Cover Image
Segmentation of both reviewers and businesses on social media
Moon, Sangkil; Jalali, Nima; Erevelles, Sunil - In: Journal of retailing and consumer services 61 (2021), pp. 1-14
Persistent link: https://www.econbiz.de/10012581872
Cover Image
Value co-creation and social media : investigating antecedents and influencing factors in the U.S. retail banking industry
Casper Ferm, Lars-Erik; Thaichon, Park - In: Journal of retailing and consumer services 61 (2021), pp. 1-12
Persistent link: https://www.econbiz.de/10012581891