//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Journal of retailing and consumer services"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
The role of business and frien...
Similar by person
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Consumer behaviour
4
Konsumentenverhalten
4
Advertising effects
3
Werbewirkung
3
Emotion
2
Experiment
2
Advertising
1
Air transport
1
Airline
1
Altrustic motive
1
Augmented reality (AR)
1
Auxiliary service
1
Beziehungsmarketing
1
Brand endorsement effectiveness
1
Brand image
1
Brand management
1
Curiosity
1
Customer segmentation
1
Customer value
1
Dienstleistungsqualität
1
Emotional engagement
1
Empathy
1
Eye-tracking experiment
1
Feldforschung
1
Field experiment
1
Field research
1
Fluggesellschaft
1
Influencer effort
1
Kundenwert
1
Luftverkehr
1
Markenführung
1
Markenimage
1
Parasocial relationship
1
Perception
1
Post modality
1
Purchasing behavior
1
RFM model
1
Reciprocity norm
1
Relationship marketing
1
Sensory advertising experience
1
more ...
less ...
Online availability
All
Undetermined
4
Type of publication
All
Article
4
Type of publication (narrower categories)
All
Article in journal
4
Aufsatz in Zeitschrift
4
Language
All
English
4
Author
All
Li, Bin
3
Qi, Zhou
2
Carlson, Jeffrey R.
1
Chen, Shuang
1
Chen, Sixing
1
Chen, Yanhong
1
Dequan, Zheng
1
Lei, Yueqiu
1
Li, Huajun
1
Liu, Luning
1
Yang, Shuai
1
more ...
less ...
Published in...
All
Journal of retailing and consumer services
Insurance / Mathematics & economics
12
Applied economics
8
IMF working papers
8
Asia-Pacific journal of accounting & economics : publication of the City University of Hong Kong and National Taiwan University
7
Australian journal of management
6
Economic modelling
6
The journal of applied business research
6
Finance research letters
5
International journal of business and economics
5
International journal of production economics
5
International Journal of Contemporary Hospitality Management
4
Management science : journal of the Institute for Operations Research and the Management Sciences
4
Papers / arXiv.org
4
Surface Review and Letters (SRL)
4
The accounting review : a publication of the American Accounting Association
4
Accounting and finance
3
Applied economics letters
3
Asian Agricultural Research
3
Chinese Management Studies
3
Emerging markets, finance & trade : a journal of the Society for the Study of Emerging Markets
3
Energies
3
International review of financial analysis
3
Journal of banking & finance
3
Journal of business research : JBR
3
Accounting & Finance
2
Cogent Economics & Finance
2
Cogent economics & finance
2
Contemporary Accounting Research
2
Economic research
2
Economics letters
2
Emerging markets review
2
Frontiers of Economics in China
2
Frontiers of business research in China : selected publications from Chinese universities
2
International Journal of Business and Economics
2
International Journal of Global Environmental Issues
2
International Journal of Production Economics
2
International journal of contemporary hospitality management
2
International journal of hospitality management
2
International journal of networking and virtual organisations : IJNVO
2
more ...
less ...
Source
All
ECONIS (ZBW)
4
Showing
1
-
4
of
4
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
How augmented reality affects advertising effectiveness : the mediating effects of curiosity and attention toward the ad
Yang, Shuai
;
Carlson, Jeffrey R.
;
Chen, Sixing
- In:
Journal of retailing and consumer services
54
(
2020
),
pp. 1-11
Persistent link: https://www.econbiz.de/10012238342
Saved in:
2
Estimating travellers' value when purchasing auxiliary services in the airline industry based on the RFM model
Chen, Yanhong
;
Liu, Luning
;
Dequan, Zheng
;
Li, Bin
- In:
Journal of retailing and consumer services
74
(
2023
),
pp. 1-9
Persistent link: https://www.econbiz.de/10014364543
Saved in:
3
Mere copycat? : the effects of human versus human-like virtual influencers on brand endorsement effectiveness : a moderated serial-mediation model
Qi, Zhou
;
Li, Bin
;
Li, Huajun
;
Lei, Yueqiu
- In:
Journal of retailing and consumer services
76
(
2024
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014460856
Saved in:
4
Empathy with influencers? : the impact of the sensory advertising experience on user behavioral responses
Li, Bin
;
Chen, Shuang
;
Qi, Zhou
- In:
Journal of retailing and consumer services
72
(
2023
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014253485
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->