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Take advantage of uncertainty : play for position as the economy rebounds
Garrow, Laurie; Ferguson, Mark - In: Journal of revenue and pricing management 9 (2010) 3, pp. 282-288
Persistent link: https://www.econbiz.de/10003985625
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Staying ahead of the curve : using revenue management to help survive an economic downturn
Garrow, Laurie; Ferguson, Mark - In: Journal of revenue and pricing management 8 (2009) 2/3, pp. 279-286
Persistent link: https://www.econbiz.de/10003834368
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Application of discrete choice models to choice-based revenue management problems : a cautionary note
Ferguson, Mark; Garrow, Laurie A.; Newman, Jeffrey P. - In: Journal of revenue and pricing management 11 (2012) 5, pp. 536-547
Persistent link: https://www.econbiz.de/10009660708
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Breakthrough analytics for business acceleration
Garrow, Laurie A.; Ferguson, Mark; Cross, Robert G. - In: Journal of revenue and pricing management 11 (2012) 2, pp. 243-249
Persistent link: https://www.econbiz.de/10009562282
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The changing landscape of hotel revenue management and the role of the hotel revenue manager
Ferguson, Mark; Smith, Scott - In: Journal of revenue and pricing management 13 (2014) 3, pp. 224-232
Persistent link: https://www.econbiz.de/10010384157
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Revenue management performance drivers : an exploratory analysis within the hotel industry
Queenan, Carrie C.; Ferguson, Mark; Stratman, Jeff K. - In: Journal of revenue and pricing management 10 (2011) 2, pp. 172-188
Persistent link: https://www.econbiz.de/10008986661
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Revenue management and the analytics explosion: perspectives from industry experts
Garrow, Laurie; Ferguson, Mark - In: Journal of revenue and pricing management 7 (2008) 2, pp. 219-229
Persistent link: https://www.econbiz.de/10003730996
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Airline revenue management around sporting mega-events : an application using data from the Super Bowl XLIX
Peng, Yuqi; Ferguson, Mark; Yılmaz, Övünç - In: Journal of revenue and pricing management 22 (2023) 3, pp. 188-200
Persistent link: https://www.econbiz.de/10014326685
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The future of sports ticketing : technologies, data, and new strategies
Yılmaz, Övünç; Easley, Rob F.; Ferguson, Mark - In: Journal of revenue and pricing management 22 (2023) 3, pp. 219-230
Persistent link: https://www.econbiz.de/10014326689
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Satisfying the C-suite: What C-level officers expect and need
Garrow, Laurie; Ferguson, Mark - In: Journal of revenue and pricing management 10 (2011) 6, pp. 558-564
Persistent link: https://www.econbiz.de/10009802000