//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Journal of strategic marketing"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
PRODUCER VERSUS RETAIL BRAND S...
Similar by subject
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Brand
1
Brand lifecycle
1
Brand management
1
Communication
1
Distribution channel
1
Kommunikation
1
Lebenszyklus
1
Life cycle
1
Markenartikel
1
Markenführung
1
Marketing management
1
Marketingmanagement
1
Product life cycle
1
Produktlebenszyklus
1
Vertriebsweg
1
brand strategies
1
communication channel
1
more ...
less ...
Online availability
All
Undetermined
1
Type of publication
All
Article
1
Type of publication (narrower categories)
All
Article in journal
1
Aufsatz in Zeitschrift
1
Language
All
English
1
Author
All
Birch, Dawn
1
Lawley, Meredith
1
Riedel, Aimee S.
1
Published in...
All
Journal of strategic marketing
Symphonya. Emerging Issues in Management
2
The international review of retail, distribution and consumer research
2
The journal of brand management : an international journal
2
The journal of product & brand management
2
Asian Agricultural Research
1
ERIM Report Series Research in Management
1
European journal of marketing : EJM
1
GAZDÁLKODÁS: Scientific Journal on Agricultural Economics
1
International journal of bank marketing
1
International journal of retail and distribution management
1
Inventi impact: retailing & consumer services
1
Journal of business research : JBR
1
Journal of economic development
1
Journal of promotion management : JPM
1
Journal of retailing and consumer services
1
Ovidius University Annals, Economic Sciences Series
1
Post-Print / HAL
1
Proceedings of Administration and Public Management International Conference
1
Research Paper / Erasmus Research Institute of Management (ERIM), ERIM is the joint research institute of the Rotterdam School of Management, Erasmus University and the Erasmus School of Economics (ESE) at Erasmus University Rotterdam.
1
Service science
1
Studies and Scientific Researches. Economics Edition
1
Theoretical and Empirical Researches in Urban Management
1
more ...
less ...
Source
All
ECONIS (ZBW)
1
Showing
1
-
1
of
1
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Communication channel efficiency across the early lifecycle stages of a brand
Riedel, Aimee S.
;
Lawley, Meredith
;
Birch, Dawn
- In:
Journal of strategic marketing
31
(
2023
)
1
,
pp. 254-266
Persistent link: https://www.econbiz.de/10014303198
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->